Professionals versus Amateurs
What is a professional athlete?
An athlete who is paid to compete in a sport
What is a For-Profit Sport?
An organized sport where owners get a return on their investment.
Out of the owner, agent, athlete or the fan, who has the most influence on sports?
ALL!! While some of these may have a more noticeable impact than others, each of these roles play a significant part in sports and have such extreme influence on the ways in which sports play out.
What are broadcasting rights?
Agreement between an organization that hosts an event and the medium that provides coverage of that event to a large audience not physically present at the event venue (tv, radio, or internet)
What do businesses in the athletic industry put out to lure consumers?
False claims/ advertisements
What is an Amateur Athlete?
An athlete who is not paid to compete in sport, but may receive government support
What is a not-for-profit sport?
Local, community, and national-level sport in which the primary objective is enjoyment and representing one's community and country.
What are the two worst types of work stoppage for sports activity?
Player Strikes and Owner Lockouts
What is the sport-as-entertainment industry?
The expansion of a regular sports event into mediums like mid-game analysis, instant replays, detailed player biographies, and more.
What is one factor consumers should be aware of to avoid being fooled by company claims?
any one of the following:
Nutrients the human body requires
Ingredients used in pre workout
Intended purpose of gym equipment
Shoes and clothes that actually ease performance of physical activity
What ranking do you have to be in to qualify for the Athlete assistance program?
Top 16
True
How do agents earn their salaries?
Charging commission
If not in attendance at an actual live game, what resources can a fan use online to watch some of their preferred game?
watching highlights from the game after the fact, social media, keeping track of scores on platforms like twitter or facebook
What are the 3 demographic groups most susceptible to false athletic claims?
seniors, overweight teens and adults, and children
What is a semi-professional athlete?
An athlete that has a career blended between professionalism and amateurism.
What Basket Ball star is Nike sponsering?
Micheal Jordan
What are 3 hard parts of an athlete’s job?
1) Very wide, unpredictable, range of potential salaries; 2) short career time; 3) need to have a specific look or skill set for specific sports that may be completely unattainable
What did the introduction of sports on television change?
changing player’s uniforms and equipment, the duration of events, and the rules
What are 2 rights in the Ontario Consumer Protection Act?
Any two of the following:
10 day cooling off period
Option to pay for memberships and fees in monthly installments
Initiation fees must be less than twice the total annual membership fee
Unfair practices give members the right to cancel at any time
True or false: Betting on sports is prohibited in Canada
False. Activities are highly regulated by provincial governments. Some of the profits go towards money to support athletes through the Athlete Assistance Program and to host events like the Olympic Games.
What basketball star was part of the gatorade sports drink commercial?
Michael Jordan
What are two reasons why someone would want to become an owner of a sports team, for non-financial reasons?
1) Want to contribute to their community; 2) expands their passions for a specific sport
What are the conflicts of interest for a company who previously owns media outlets, vying to buy a sports team?
mixing the media and their “product”, being in control of what is seen by external parties, like the filming of specific games that have their specific team playing (could have biased coverage)
How many new fitness centers have opened in the past 10 years?
6200