What is an example of Quantitative analysis?
Candlesticks, P/E ratios, Moving averages
What are Business Ethics?
the moral principles that act as guidelines for the way a business conducts itself and its transactions.
What is Entrepreneurship?
A risk taker in the private enterprise system, a person who seeks a profitable opportunity and takes the necessary risks to set up and operate a business.
What is the purpose of Marketing?
to attract potential customers and clients to certain products and services
What are the two driving forces in economics?
Supply and Demand
What is an example of Qualitative analysis?
What is the importance of ethics in business?
Builds trust between a company and their customers
Improves the company’s reputation
Promote integrity among their employees
What is the first thing you do in the Entrepreneurship process?
Find Problem and Solution
What is an example of Marketing?
Influencer Marketing
Viral Marketing
Keyword Marketing
What is the difference between Microeconomics and Macroeconomics?
Microeconomics is the study of how supply and demand affect individual markets while Macroeconomics is related to countries.
What does SWOT stand for in SWOT analysis?
Strengths, Weaknesses, Opportunities, Threats
Name an area of social responsibility
Environmental, Human rights, Philanthropic, Economic
What is a target market?
Who is buying your product
What are the 4 P's of Marketing?
Product, Price, Place, Promotion
What is Inflation?
The short term rise in price level
What are Porter's Five Forces?
Threats of new competition
Threats of substitute products
Bargaining power of customers
Bargaining power of suppliers
Strength of competition
Name three common ethical concerns for a company
Harassment and Discrimination in the Workplace
Health and Safety in the Workplace
Ethics in Accounting Practices
Technology and Privacy Practices
Environmental issues
Insider Trading
What is a Unique Value Proposition?
What makes your company different and better than your competitors.
What is Guerilla Marketing?
an advertising strategy that uses unconventional tactics to delight and attract customers
What is Scarcity?
The gap between limited resources and limitless demand
What are the different types of Enterprises in Market capitalization?
Micro: Under $250 million
Small: $250 million - $1 billion
Mid: $1 billion - $5 billion
Large: $5 billion - $25 billion
Ultra: Over $25 billion
What is the goal of Business Process Redesign?
Assists companies with dramatically restructuring the organization to improve efficiency
What is the difference between a Beneficiary and Customer?
Beneficiary is benefitting from your product, does not have to be the one buying it. Customer is the one buying the product.
What is the difference between a C-Corp and S-Corp corporation?
C-Corp is taxed twice, S corp taxed once
Who is the Founding Father of Economics?
Adam Smith