CSR (Corporate Social Responsibility)
What is Corporate Social Responsibility?
Refers to the responsibility of businesses to contribute to the well-being of society.
What is Search Engine Optimization (SEO)?
This is the process of improving the visibility of a website on search engines through unpaid results.
What are Stakeholders?
These are individuals or groups that have an interest or stake in the operations and performance of a business.
What are Strengths?
The "S" in SWOT stands for this.
What is an engaging introduction?
This is the most crucial part of any presentation, capturing the audience's attention from the start.
What is the Triple Bottom Line?
This CSR model emphasizes the triple bottom line of "People, Planet, and Profit."
What is Paid Search?
This term refers to the advertisements that appear at the top of search engine results and are paid for by businesses.
What is the Microenvironment?
This force includes competitors, customers, suppliers, and the public that affect a company's capability to operate effectively in its market.
What are Weaknesses?
The "W" in SWOT stands for this.
What are visual aids?
Using these, such as charts and graphs, helps to visually represent data and maintain audience interest.
What is a Sustainability Report?
This is a report that companies publish annually to show their environmental and social impact.
What is Digital Marketing?
Comparing digital and traditional marketing, this type allows for real-time customer interaction and engagement.
What is Customer Research?
This type of market research focuses on understanding the needs, preferences, and behaviors of individuals or companies purchasing goods and services.
What are Opportunities?
The "O" in SWOT stands for this.
What is delivery?
This aspect of a presentation involves speaking clearly, maintaining eye contact, and using effective body language.
What is ISO 26000?
This international standard provides guidelines for social responsibility.
What is Cost Per Click (CPC)?
This metric measures the cost of getting a potential customer to click on an advertisement.
Priority question!
What are Vendors?
These entities play a crucial role in the supply chain by providing essential components or raw materials for production.
What are Threats?
The "T" in SWOT stands for this.
What is a clear organization?
This element ensures that the main points of a presentation are easy to follow and logically structured.
What is Corporate Citizenship?
This principle states that businesses should go beyond compliance with regulations and actively seek to improve society.
What is Social Media Marketing?
This term describes marketing efforts that use social media platforms to promote a product or service.
What is Competitive Analysis?
This analysis tool helps businesses identify and understand their direct and indirect rivals in the market.
What is a SWOT Analysis?
This term describes the comprehensive assessment of internal and external factors affecting an organization, often summarized in a SWOT matrix.
What is rehearsal?
This technique involves practicing the presentation multiple times to ensure smooth delivery and familiarity with the content.