Marketing
What are the 4 P’s of Marketing?
Product, Price, Place, Promotion
What is a budget?
A plan for managing income and expenses
What is an entrepreneur?
Someone who starts and runs a business
What does CEO stand for?
Chief Executive Officer
What company uses a swoosh (check mark) as its logo?
Nike
What does SWOT stand for?
Strengths, Weaknesses, Opportunities, Threats
What does ROI stand for?
Return on Investment
What’s a business plan?
A document outlining a company’s goals and how it plans to achieve them
What is a stakeholder?
Anyone affected by or with an interest in a business
What fast food chain is known for its golden arches?
McDonald's
What marketing strategy involves paying influencers to promote products?
Influencer Marketing
What is the purpose of a balance sheet?
To show a company’s assets, liabilities, and equity at a given time
What is a pitch?
A presentation to persuade someone to invest in a business idea
What is a merger?
Two companies combining to form one
Which brand’s slogan is “Think Different”?
Apple
What is market segmentation?
Dividing a market into distinct groups with common needs
What is compound interest?
Interest earned on both the initial amount and the interest already earned
What is a startup?
A newly established business in the early stages
What is supply and demand?
Relationship between product availability and customer desire
What company owns brands like Tide, Pampers, and Crest?
Procter & Gamble
What is the difference between a need and a want in marketing?
Needs are essential; wants are shaped by culture and personality
What’s the difference between gross and net income?
Gross is before deductions, net is after
What is venture capital?
Funding provided to startups by investors in exchange for equity
What is a monopoly?
A market controlled by one company
What company uses the smiling arrow from A to Z in its logo?
Amazon