Intro to Business
What is the primary goal of a business?
What type of financial product allows you to purchase a share of ownership in a corporation?
Stocks
This describes customers who stay loyal to a brand and keep buying from it.
Brand loyalty
What famous tech company was originally named "Backrub"?
What are the factors of production in business?
What does ROI stand for
Return on Investment
The group of customers most likely to buy your products.
target market
What well-known e-commerce giant initially started as an online bookstore in 1994?
Amazon
The study of how people make choices to satisfy their needs and wants is known as:
Economics
This concept refers to the increase in the general price level of goods and services in an economy over time.
Inflation
The 4 Ps in in marking are product, price, plance and this.
Promotion
In the fast food world, what restaurant chain is famous for its "Whopper" burger?
Burger King
In a SWOT analysis, what does the "T" stand for?
In the world of investing, what does the abbreviation "NYSE" stand for?
New York Stock Exchange
When you pay Google to show your website at the top of search results.
Search engine marketing
The famous toy company LEGO got its name from the Danish words "leg godt," which means what in English?
Play Well
What is the term for the funds used to start and operate a business?
Captial
This term refers to a fixed-income security given by an investor to a borrower.
Bond
The process of dividing the market into groups with similar needs or characteristics.
Market segmentation
Who's the first woman CEO of a major Wall Street bank?
Jane Fraser