Mixed Bag
To be effective, marketing plans must be
what is honest and truthful
Human beings are ______________ Creatures
what are visual creatures
The best place would be to put up a billboard advertising a local supermarket
What is the busiest street in town
Of this group of people those that buy now, those that buy soon and those that buy later. 85% of buyers fall into this category
What is those that buy later
Price, Place, Promotion, Product
What are the 4 P's of Marketing
Packaging, and Guarantees are all associated with this “P” in the 4ps of Marketing
What is the product
You can increase your customer conversion rate by more that 20% doing this
What is using a red button instead of a green button
The newest and cheapest way to market products worldwide
What is E-Commerce
Its rare that a successful marketing campaign gets launched without first determining this
What is motive, mission, and goals
This element of the marketing mix includes the distribution of products.
What is place
Cheapness is the #1 thing associated with this color
What is yellow
Netflix uses this to display a level of excitement and passion when using their app
What is the color red
A visually appealing logo with lots of colors and a snappy design.
What is branding
A tiered Marketing offer strategy typically includes this to begin
What is entry level offer or lower price
What is the most important “P” in the 4p’s
What is the Product
Demographic segmentation focuses on finding _____________________ or common trends within your target market group.
what are similarities
Using this color poorly makes you look lazy, plain and lacking personality
What is White
To be effective, marketing plans must be this
What is honest and truthful
Snap Chat is not one of these
What are the 4 most common social media outlet to reach customers
Youtube, Linkedin, Facebook, Instagram
Grouping customers by, street or city
What is geographic segmentation
Dark tones of this color suggest boredom
What is green
Dark tones of this color can portray emotions, fear and anxiety
What is yellow
Communicates the marketing strategy for an offering
What is a Marketing Plan
The marketing funnel is referred to as this
What is the customer journey
Identifying, locating and finding this is your first and possibly your most important marketing task.
What is your target market