Traditional
Vocabulary
Why Make One?
Sections
Lean
100

A traditional business plan provides more of this over a lean business plan

What is detail

100

A formal document describing a business and explaining the need for financial support

What is a business plan

100

Why you would show a business plan to a bank/investor

What is to get a loan

100

Briefly describes what your business is and typically includes a mission statement

What is an Executive Summary

100

How often should a lean business plan be updated

What is monthly

200

The primary individuals the business plan will try to impress

Who are investors

200

What a business offers to customers in exchange for monetary gain

What is a product or service

200

What a business plan provides for internal management

What is a roadmap

200

A description of your target market and how you will entice them

What is a Market Analysis

200

How many pages a lean business plan would be

What is one page

300

a traditional business plan is said to have up to this many pages!

What is 50 pages

300

How a business goes about advertising and reaching out to customers

What is marketing

300

You may need to get a loan to open one of these. Customers will be able to walk in and look at your product here.

What is a brick and mortar store

300

A summary of strengths, weaknesses, opportunities and threats

What is a SWOT Analysis

300

This car manufacturer is credited with creating this plan.

What is Toyota

400

This covers the main concerns and the morals the business stands by

What are core values

400

The one who starts a business and takes on a financial risk to do so

Who is an entrepreneur

400

What a business plan looks into in order to keep a business running for years to come

What is future financing 

400

A summary of the daily schedule and responsibilities of the business

What is Operations

400

The primary group this business plan is designed for. Not to find investors.

What is internal management

500

This is commonly included at the end of a business plan to provide statistics and supplementary material

What is an appendix

500

A type of business owned by a singular individual

What is a sole proprietorship

500

The expenses you will need to make in order to get the business up and running

What are start up costs

500

A description of what the business plans to make in profit for the following years/financial quarters

What is Financial Projections

500

The four steps to approaching a lean business plan. these create a circular flow that is constantly revolving.

What is Adjust, Plan, Do and Check

M
e
n
u