Who founded Microsoft?
Bill Gates
What are the “4 Ps” of marketing?
Product, Price, Place, Promotion
What does ROI stand for?
Return on Investment
What is entrepreneurship?
Starting and running your own business
Which sneaker brand just collaborated with Fortnite to release exclusive in-game shoes?
Nike (or Adidas
What company did Steve Jobs co-found?
Apple
What does “target market” mean?
The specific group of people a business wants to reach
What is profit?
The money left after expenses
What does MVP stand for?
Minimum Viable Product
What popular social media app’s logo is a white ghost on a yellow background?
Snapchat
Which entrepreneur started Tesla and SpaceX?
Elon Musk
What’s the purpose of a logo?
To identify and represent a brand visually
What is the type of cost changes depending on how many customers or products are sold.
variable cost
What do we call a person who starts a business?
Entrepreneur
Which company owns the gaming platform “Twitch”?
Amazon
Name one entrepreneur who started as a teenager.
Mark Zuckerberg, Michael Dell, Kylie Jenner, etc.
What’s it called when customers tell friends about a product?
Word-of-mouth marketing
If revenue = $800 and expenses = $500, what’s the profit?
$300
What’s a mission statement?
A statement of a company’s purpose or goal
Which fashion brand is famous for its red sole shoes and was founded by a Lebanese designer?
Christian Louboutin
Who owned the Big Bear BBQ Sauce?
Charlie Gasmire
What’s a “brand slogan”? Give an example.
Catchphrase that represents a company (e.g., Nike – Just Do It)
What’s the difference between fixed and variable costs?
Fixed = same each month; Variable = changes with sales
What’s the difference between goods and services?
Goods = tangible items; Services = actions or activities
Name 3 brands that have successfully used TikTok to go viral and boost sales recently.
Gymshark, Elf Cosmetics, Crocs, Dunkin’, etc.