Business
to make a plan for the amount of money to spend on something.
budget
to (try to) increase sales of a product by publicising and advertising it
to promote
A person or company that provides goods or services.
money paid for the use of money lent
interest
An official legal document confirming that an individual or company has the sole right to make, use or sell a particular invention.
Patent
to give approval or permission to someone to do something
Authorise
a particular make of product
brand
to sell in bulk (as to a shop for resale to the public)
the difference between credits and debits in an account
balance
This is a limit set by a government on how much of a product can be imported and exported.
quota
It may refer to the amount of money your company receives in sales, or the rate at which your company’s merchandise is sold and replaced by new stock. It could also mean the rate at which staff leave your company and are then replaced by new people.
Turnover
the delivering of products to end-users, incl. advertising, storing etc
distribution
to continue to follow persistently; to maintain contact [eg: after a lead]
to take money out of a bank account
withdraw
The income from an investment. Calculated by taking the annual dividend or interest payment, multiplying by 100 and dividing by the current market price.
yield
Checking your company’s standards by comparing them with certain criteria, e.g. a competitor’s activities.
benchmarking
the place where a product is actually sold to the public
a possible or probable customer
prospect (prospective customer)
Money paid regularly by a company to its shareholders.
dividend
a form of self-regulation, where companies integrate social, environmental and ethical policies into their overall business strategy. (3 words)
corporate social responsibility (CSR)
The ease with which a company’s assets can be converted into cash.
liquidity
the person, customer etc who is the final and actual (or "real") user of a product
end user
a feature that makes a product or service stand out from its competitors, such as lowest price, highest quality, best design etc (USP)
Unique Selling Point or Unique Selling Proposition
Used by analysts to work out how financially “healthy” a company is. It also represents what would be left if all of a businesses’ assets were liquidated and the debt paid off.
Equity
A market where only a few firms control the percentage of total sales.
Oligopoly