Acronyms
MD Engagement Request
GRC
KP Leadership
California Facts
100

AM

Account Manager

100

This role is responsible for initiating outreach to coordinate ambassador scheduling.

Project Manager

100

The primary goal of a GRC is to drive these two outcomes.

Growth and retention

100

Who is the current CEO of Kaiser Permanente?

Greg Adams

100

This famous California highway runs along the coast and is known for scenic ocean views

Pacific Coast Highway

200

CSAM

California Sales & Account Management

200

This type of engagement involves physician‑led meetings or tours with clients or prospects.

MD Engagement

200

What’s one thing every GRC meeting always seems to include?

Data

Updates

Action items

Slides

200

Who is the current Executive VP of Kaiser Permanente Health Plan?

Brandon Cuevas

200

This California national park is known for its giant sequoia trees, some of the largest trees on Earth

Sequoia National Park

300

MMR

Monthly Membership Report

300

A request is considered “closed” once this happens.

A date/time is scheduled with an MD

300

GRCs operate at this level within the organization (think geography).

Service Area

300

Who is the current SVP of Commercial Business?

Cynthia (Cindy) Striegel    

300

This is the name of the desert that covers much of Southern California

Mojave Desert

400

MCAT

Medical Center Administration Team

400

If an engagement is canceled after being scheduled, this is required to restart coordination.

A new request must be submitted

400

This group of leaders makes up the core GRC membership.

Hospital, Health Plan, and Medical Group leadership

400

Who is the current VP of CA Large Group?

Todd Hesse

400

This California mountain range includes Mount Whitney, the highest peak in the contiguous United States

Sierra Nevada

500

APML

Area Physician Marketing Lead

500

Project Managers aim to close scheduling requests within this timeframe after receipt.

5 business days

500

This deliverable is created monthly by PMs and reviewed with ADAMs.

MMD (Monthly Market Discussion)

500

Who is the Strategy/Engagement Consultant for NCAL?

Maggie Essman

500

This was the main reason for California’s rapid population growth in the mid‑1800s

The Gold Rush

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