A primary goal for the speech
What is rhetorical purpose?
Restating the original author's ideas in your own words
What is paraphrasing?
True or false- Oral language isn't adaptive compared to written language
False
Gains your audience's attention, signals your thesis, shows the relevance of the topic for your audience, establishes your credibility, and previews your main points
What is what a good introduction accomplishes?
Messages transmitted through either a mechanical or an electronic medium
What is mediated communication?
The major ideas you will emphasize in your presentation
What is main points?
When a speaker reveals only one part of the truth and then mixes it with a lie
What is half-truth?
Of a word is its exact, literal dictionary definition
What is denotative meaning?
material intended to capture the audience's interest at the start of a speech
What is an attention-getter?
Flexibility, savings, audience size, do-overs, pause and rewind buttons, saving it for the ages, audience feedback, audience interaction, and option to save
What is advantages of prerecorded and real-time technologies?
Refers to the analysis and evaluation of ideas based on reliability, truth, and accuracy
What is critical thinking?
A source of false interference where presenters mislead the audience not by what they say but by what they leave unsaid
What is omission?
Requires consideration of audience, occasion, and nature of one's message when choosing language for a speech
What is word choice or diction?
One that you want listeners to answer in their heads- can capture audience members' attention because it gets them thinking about your speech topic
What is a rhetorical question?
A memorable phrase or sentence that captures the essence of your speech and can be repeated at key points in the speech
What is a takeaway?
The process of learning about an audience's interests and backgrounds in order to create a speech that meets their needs.
What is Audience analysis ?
Rules and values that a group defines to guide conduct and distinguish between right and wrong-can come into play during every stage of the process.
What is ethics?
Specialized or technical words or phrases familiar only to people in a specific field or group.
What is jargon?
A former colleague, Dr. Gail Sorenson referred to this acronym as a way for you to clarify why your message is relevant to and important for your listeners
What is WIIFM("whiff-em")
Refers to "juggling multiple tasks with and without technological devices," is increasingly common in the workplace, in meetings, and on campus
What is multitasking?
The classical canons of rhetoric
What is invention, arrangement, style, memory, and delivery?
Wrongfully identifying the cause of one event as the event that immediately preceded it
What is Post hoc fallacy?
Word choice that suggests prejudice or preconceptions about other people-erodes your credibility and distracts your audience from listening to your message.
What is biased language?
What is a clincher?
Of a communication medium is determined by the extent to which it matches the features of face-to-face interaction
What is naturalness?