Sports marking Terms
What does ROI stand for?
What is Return On Investment?
The tennis star is known for both athletic success and powerful endorsements.
Who is Serena Williams?
Who was the first women to win an Academy Award for Best director?
Who is Kathryn Bigelow?
What brand used the phrase "Hey kid Catch" in their Superbowl commercial in 1981?
What is Coca-Cola?
Who represents athletes and negotiates contracts.
What is a sports agent?
The application of marketing principles to sports and Non-sports products through sports.
What is Sports Marketing?
This quarterback is known for appearing in State Farms ads.
Who is Paterick Mahomes?
Which singer and businesswomen launched the Fenty beauty brand?
Who is Rihanna?
What professional soccer player is featured in the Nike "Write the Future" World Cup ad.
Who is Cristiano Ronaldo?
Reports on sports news, events, and personalities through various media platforms, including television, newspapers, and websites.
What is a sports Journalist?
An individual who uses a product or service.
What is a consumer?
This soccer player was a face of the Nike "Dream Crazier" campaign.
Who is Megan Rapinoe?
Who is the TV producer who produced shows like 911, Greys Anatomy, and Scandal.
Who is Shonda Rhimes?
What brand made the Be Like Mike campaign with Michael Jordan and the unforgettable jingle “I Wanna Be Like You”?
What is Gatorade?
Creates and manages social media content to engage with fans, build brand awareness, and promote sports teams or events.
What is a Social Media manager?
A corporate entity which is involved with sports property to gain exposure and promote their products.
What is Sponsorship?
This soccer player retired in 2024 after playing soccer for the US National team and the San Degio Waves.
Who is Alex Morgan?
Who is the president of Lucasfilm?
Who is Kathleen Kennedy?
What brand made "You Can’t Stop Us" ad that is a visually stunning ad that celebrates perseverance, unity, and the unbreakable spirit of athletes worldwide.
What is Nike?
Plans and executes events related to sports, such as game days, promotional events, and fundraising activities.
What is an Event Coordinator?
A relatively small market with specialized need.
What is a Niche Market?
Which athlete used the slogan "I'm not a role model" in a Nike ad?
Who is Charles Barkley?
Who is the director of movies like Lady Bird (2017), Little Women (2019), and Barbie (2023).
Who is Greta Gerwig?
McDonald’s The Showdown is a famous sports ad featuring a trick-shot contest featuring what 2 basketball legends?
Who are Michael Jordan and Larry Bird?
Develops and manages the brand identity of a sports team or organization, ensuring that it aligns with marketing goals and resonates with fans.
What is a Brand Manager?