Key Players
Carvajal History
Main Problems
Culture
SWOT
100

This Carvajal CEO was the first non-family

Ricardo Obregon
100

Carvajal was founded in 1904 in this Colombian City

What is Cali, Colombia

100

The emergence of this was a possible threat to the paper-based products Carvajal provided

What is digital technology (ex. Google)

100

True / False family is highly valued in Latin American culture

What is true?

100

Carvajal was known throughout Columbia for their exemplary business practices, ethical standards, and commitment to their communities.

What is a Strength
200

This former CEO was the last family-member CEO of Carvajal

Who is Alfredo Carvajal?

200

By 2011, Carvajal served this many countries

What is 60 countries
200

It took Carvajal this many years to appoint a new CEO until a new one was appointed in 2011

What is 2 years
200

Digital technology and diminishing demand for paper based products threatened Carvajal’s longevity as a business

What is a Threat for Carvajal

300

This Carvajal was the chairman of the board in 2011

Who is Alberto Carvajal

300

The Great Depression led Carvajal to buy this type of printing press from Germany

What is an offset lithographic printing press

300

As Carvajal grew linearly, the amount of Carvajal family members who relied on Carvajal profits for everyday needs grew

What is exponentially

300

Carvajal's became known throughout Colombia for this three word motto:

What is "doing things well"

300

The Special Committee and yearly Family Assembly in which only blood-related family members can attend give off hints of nepotism can be discouraging to non-family member employees and hurt morale.

What is a Weakness of Carvajal 

400

Carvajal was founded and started as the weekly printing and publication of a local newspaper by this member of the Carvajal family

Who is Manuel Carvajal Valencia

400

Name one of Carvajal’s seven subsidiaries:

What is Carvajal Information, Carvajal Education, Carvajal Technology and services, Carvajal Pulp & Paper, Carvajal Packaging, Carvajal Communications and Solutions, Carvajal Spaces (can name any one of these 7)

400

The lack of this type of motivation among Carvajal family board members influenced the slowness of company decision making

What is Intrinsic Motivation

400

Some of Carvajal's main values include:

what is unity and high educational achievement

400

Possibility of Carvajal going public and offering a large IPO would bring in new capital

What is a Opportunity 
500

This Carvajal was a member of the Carvajal family council

Who is Mary Alice Crump

500

This separate Carvajal entity was started to make sure all Carvajal family members had at least a minimum standard of living

What is Inversantamonica Investment Company

500

These two entities struggled with balance of power and communication.

CEO and family board members

500

This foundation was started by Carvajal in the 60s which donated 40% of the company's stock to philanthropic efforts

What is La Fundacion Carvajal

500

Many family members relied on the company dividends for basic living expenses, but as the family size grew, the dividends shrank. This could put significant stress on Carvajal and lead to internal tension if the family grows too large.

What is a Threat 

M
e
n
u