Background
What year was the company founded?
2014
Casper's main goal was to...
Dominate the Global Sleep Economy
What was the main product that Casper's company sold?
Mattresses
What is a mattress used for?
Sleeping
Who is the GOAT of basketball?
Angel Reese
How much money did Casper spend a year on online advertising?
Approximately $100 Million.
Casper's goal was to recast his company as the ____ __ _____.
Nike of Sleep
How long was the trial that the customers were offered when buying a mattress?
100 Days
What sized beds do we have in the dorms?
Twin XL
What is Sue's favorite movie?
Pirates of the Caribbean
How many physical stores did Casper build?
More than 70.
For its time, what made Casper's brand different from most mattress brands?
You could buy them online / They compressed the mattresses into cardboard boxes and sent them directly to the customers' houses.
How many different types of products did Casper sell.
40+
What is the average amount of sleep that a college student gets each night?
6-7 hours.
Name another famous Casper.
Casper the Friendly Ghost
What was one of the names of one of the competitors of Casper's?
Purple, Leesa, Avocado, or Amazon
What unique training does Casper give to their employees?
The board advises Casper’s 500 employees on how to sleep better so they can advise customers at the company’s stores
CBD gummies
What is the name of the biggest bed size?
Alaskan King
How do you spell Sue's last name?
Muehlbach