The process by which we develop our political values and opinions.
Political Socialization
The individuals, organizations, and institutions that facilitate the acquisition of political views.
Agents of Socialization
Family, Workplace, School, Demographics, Church, Peers, Media are all examples of what?
Agents of Socialization
Gender, Geographic Region, Age/Event, Race and Ethnicity are examples of what?
Demographics
The measurable difference in the way women and men vote for candidates and in the way they view political issues.
Gender Gap
The impact of an important external event in shaping the views of a generation
Generational Effect
The public's expressed views about an issue at a specific point in time
Public Opinion
A survey of a given populations opinion on an issue or a candidate at a particular point in time.
Public Opinion Poll
The name of persons who survey public opinion by way of polling?
Pollsters
In a poll, the group of people whose opinions are of interest and/or about whom information is desired?
Population
A scientific method of selection in which each member of the population has an equal chance of being selected for the sample.
A method by which pollsters structure a sample so that it is representative of the characteristics of the target population
Quota Sampling
A process of random sampling in which the national population is divided into fourths and certain areas within these regions are selected as representative of the national population
Stratified Sampling
A statistical calculation of the difference in results between a poll of a randomly drawn sample and a poll of the entire population.
Sampling Error
Polls that measure changes in the public opinion over the course of days, weeks, or months.
A special type of poll that both attempts to skew public opinion about a candidate and provide information to campaigns about candidate strengths and weaknesses.
Push Polls
Polls conducted at polling places on Election Day to project the winner of an election before the polls close
Exit Polls
Immigration, Gun Control, Abortion, Marriage Equality, and Police Brutality are all examples of what?
Social Issues
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Political Socialization and Public Opinion
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