Merchandising
Name the Retailer
Category Management
Forcasting
Odds and Ends
100
Activities involved in acquiring particular goods and/or services and making them available at the places, times, and prices and in the quantity to enable a retailer to reach its goals.
What is Merchandising?
100
Kenmore appliances
What is Sears?
100
Products with high profitability but low sales.
What are "sleepers"?
100
Projections of expected retail sales for given periods.
What are forcasts?
100
Retail Management
What is the name of this class?
200
Sets the guiding principles for all the merchandise decisions.
What is the Merchandising Philosophy?
200
Great Value.
What is Wal*Mart?
200
Products with high profitability and high sales.
What are "Winners"?
200
Consists of products that may have cyclical sales due to changing tastes and lifestyles.
What is fashion merchandise?
200
The Dallas Mavericks
Who won the 2011 NBA Finals?
300
Where a retailer adjusts shelf-space allocations to respond to customer and other differences among local markets.
What is micromerchandising?
300
Joe Boxer.
Who is K-Mart?
300
Products with low profitability and low sales.
What are "Dogs"?
300
Used to project specific items, such as number of green, red, and blue pullover sweaters of a certain design by size.
What is a model stock plan?
300
Where retailers carry complementary goods and services to encourage shoppers to buy more.
What is cross-merchandising?
400
A type of scrambled merchandising.
What is cross-merchandising?
400
Worthington.
What is JCPenney?
400
Products with low profitability and high sales
What are "Traffic Builders"?
400
Consists of products that sell well over nonconsecutive time periods.
What is seasonal merchandise?
400
The target market(s), product growth potential, fashion trends, the retailer's image, competition, customer segments, responsiveness to consumers, investment costs, profitability, risk, constrained decision making and declining goods and services.
What is a retailer's innovativeness related to?
500
The same personnel handle the merchandising and other retail tasks.
What is an informal organization?
500
Seller of private brands along with millions of manufacturer-branded items.
What is Amazon.com?
500
With this category of performer, the action is to promote more, better position, more facings and display more.
What are "Winners"?
500
Harry Potter toys that fly off store shelves each time a related movie is released.
What is fad merchandise?
500
Said that "I believe that retail merchandising is actually very simple: it consists of two factors, customers and products. If you take good care in the buying of the product, it doesn't come back. If you take good care of your customers, they do come back. It's just that simple..."
Who is Stanley Marcus? (Neiman Marcus)
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