Nature of persuasive speaking
Art of gaining fair and favprable consideration for our point of view.
Persuasion
Forecasts of what we can expect in the future, often based on trends from past events.
Predictions
What is the first stage of the persuasive process and why is it important?
The first stage is Awareness. It’s important because the audience needs to know about the issue before they can care or take action.
What type of design first convinces the listener and then shows them how to deal with it?
Problem-Solution Design
True or false?: While persuasive speeches reveal options, informative speeches urge a choice among them.
FALSE; Informative, persuasive
Speeches designed to establish the validity of past or present information or to make predictions about what is likely to occur in the future
Speeches that focus on facts
What happens during the Enactment stage?
The audience starts to take action based on the speaker’s message. It means they’re doing something, not just agreeing.
When a problem is complex, you must ?
examine its causes
Whats more important in persuasive than in informative speeches?
Credibility
Speeches designed to modify and apply these elements and to help listeners find harmony among them
Speeches that emphasize attitude and values
Why is it important to use sources the audience respects?
Because if the audience trusts the source, they’re more likely to believe the message.
Offers a practical step-by-step approach when speakers wish to move from awareness through the enactment phases of the persuasive process in a single speech.
Motivated Sequence Design
true or false: informative speeches offer supporting material to illustrate points; persuasive speeches use the same material as evidence that justifies advice
TRUE
Speeches that encourage listeners to change their behavior either as individuals or as members of a group.
Speeches that advocate action and policy
How can a speaker remove barriers to commitment?
By giving clear information, connecting the message to audience values, and building credibility.
Ethical Persuasion helps us...
decide conflicts over facts.
true or false?: the role of the audience changes dramatically from information to persuasion.
TRUE
Mention all types of speech discussed
What are the five steps of the motivated sequence design?
1. Arouse Attention
2. Demonstrate a need
3. Satisfy the need
4. Visualize the results
5. Call for action