Understanding Persuasion
The building blocks of persuasive process
What are appeals and arguments?
The easiest to change out of behavior, attitudes and values
What is beliefs?
Arguments contain
What is logic, feeling, and reasonings?
Common organization of persuasive speeches of fact
What is temporal or topical?
The organ used to represent "The Psychology of Persuasion" slide
What is a brain?
The opposite of ethical persuasion
What is coercion?
Persuasion works at influencing
What is emotions and logic?
The reasons for argument tactics
What is to Negotiate or convince?
First step of comparative advantage?
What is state the problem or a need for change?
The was boy in the "Claims, evidence, and Thesis" slide was wearing
What is a green shirt?
An argument is
What is a series of clams supported by evidence?
Three means of Persuasion
What is Logos, Ethos, and Pathos?
Claims of value
What is claims that assert whether something is good/bad or right/wrong?
Persuasive speeches of policy ask an audience
What is to believe, judge, or do something?
The picture used to represent logos
What is a Popchips calories ad?
Important information to know about the two building blocks
what is all arguments are appeals, but not all appeals are arguments?
Devices used in Logos
What is statistics, facts, data, logic and other objective evidence?
Informal logic
What is the study of how people argue on a everyday basis by leaving thing unstated?
Policy argument organization
What is motivated sequence, problem solution, refutation, and comparative advantage?
The picture of ethos described
What is a dentist selling toothpaste?
Types of appeals
What is writing a letter of recommendation and asking your professor to extend a paper deadline?
Perception of a speaker
What is guides how the audience views the speaker?
Ad Misericordiam
What is appeal to the misfortune and plight of another?
Parts of a motivated sequence
What is Attention, Need or Problem, Satisfaction,Visualization, and Action?
The opening slide, chapter 15, and 16 slide have what in common
What is people using megaphones?