Chapter 7: Lessons in Storytelling

Magic, Plays, Cinema, and the Written Word (Izzy)

100

Who implemented the 3-step outline?

Aristotle & Plato 

200

What are the 3 steps of the 3-step outline?

set up, conflict, resolution 

300

A way of persuading people that is more difficult than conventional rhetoric 

through a story

Constructing the Story (Ryan)

100

Important thing to identify to construct a story 

Audience

200

The two critical points in the beginning of the story are _________ and ___________. 

Conflict and dramatic tension

300

Making it clear what you want the audience to walk away from  your story with: the _______ ___ __________. 

Call to action

Narrative Structure and Flow (Michelle)

100

Define Bing, Bang, Bongo

• Bing: What you are going to tell your audience (introduction)

• Bang: Tell it to them (the content of the story)

• Bongo: a summary of what you just told them (conclusion)

200

Chronology is best used when you want to ______.

Establish credibility with your audience

300

Leading with the ending is best used when you have  ________ or ________.

1. Previously established trust with your audience 

2. If the audience is interested in the “so what” then how you got there

The 4 Tactics to Help Ensure that Your Story is Clear (Delaney)

100

What are the four tactics?

Horizontal logic, vertical logic, reverse storyboarding, and a fresh perspective 

200

What does a vertical logic mean?

That everything on the slide is reinforcing 

300

Why should you ask for a fresh perspective?

To see through your audiences eyes and where you have made errors.