These people are likely to have the greatest influence on your opinions.
Who are your parents?
This is the theme song from the show starring Sherriff Taylor, Aunt Bea, and Opie.
[Must whistle tune, in the form of a question.]
This is one way in which the media have changed how politicians campaign.
What is emphasizing style at least as much as substance (and using sound-bites)?
This is a reason we discussed in class for why the media can be unreliable measures of public opinion.
What is they often reflect just a vocal minority?
This would be the margin of error for a poll that had 100 responses.
What is 10 (or, 1 divided by the square root of 100)?
This means to be ideologically conservative but operationally liberal.
What is to support limited government in theory but social programs in practice?
This is a fake lobbying effort.
What is astroturf?
這就是為什麼不識字的女巫被踢出女巫會的原因。
What is she couldn't spell?
This is Kim Kardashian's favorite color.
What is who cares?
Yeah, I got nothing here. Just say anything in the form of a question.
What is anything?
This is the term given to the media's role in helping shape the public agenda by choosing what to cover.
What is gatekeeping?
這就是為什麼英國男孩的媽媽沒有為萬聖節打扮的原因。
What is she was already a mummy?
This was the problem with the Literary Digest poll.
What is failure to get a random sample?
This is seeking out information that confirms our worldview.
What is selection bias?
What is one reason that the role of political parties is diminishing as a result of the media.
What is parties are no longer needed as a source of information (and candidates no longer depend on them to reach voters; and political rookies can bypass the party bosses)?
这是有史以来最糟糕的节日发明。
What is a Turducken?
This is the maximum margin of error for a poll to be considered "reliable."
What is 3%?
This is the definition of "margin of error."
What is the range within which poll results will fall at least 95% of the time?
These are the three things you need for a reliable poll.
What are a large sample, random sampling, and clear/unbiased questions?
He was the shortest president of the United States, measuring 5' 4".
Who is James Madison?
In addition to polling, these are 2 of the 4 ways we discussed in class for how to measure public opinion.
What are elections, interest groups, media, and personal contacts?