True/False
Completion 1
Completion 2
Multiple Choice
Matching
100
the content of a spoken message is communicated exclusively through the words.
What is False
100
Preparing to do many different activities is called _________ _______________
What is cross training
100
MEOW cat food company began its business with one flavor of cat food. Now MEOW offers shrimp, chicken, and liver flavors. Each of the new flavors is called a line __________ of the original cat food.
What is extension
100
What is the least profitable stage of a product's life cycle?
What is introduction
100
A time when companies match their objectives against the idea for a new product
What is screening ideas
200
Technical problems are detected at the idea stage of new product development.
What is false
200
Martin's Muffins sold muffins- all kinds of muffins-and coffee. One day, Martin decided to add bagels and croissants to his muffin menu. Martin was engaging in a business practice known as product ___________.
What is item
200
When all team members agree on a decision, the team has reached __________
What is agreement.
200
Written message to someone in the company is?
What is memo
200
Techniques for working and relating well with others
What is interpersonal skills
300
a manicure, a karate lesson, and a pencil are all products
What is true
300
__________ is how you perceive your worth or value as a person
What is self-esteem
300
Obstacles that interfere with the understanding of a message are called ___________
What is barriers
300
The receiver's response to a message is?
What is feedback
300
Studying sales information is one way to evalute this
What is customer acceptance
400
feedback allows people to clarify the message and make sure all participants give the message the same meaning
What is true
400
A product _____________ includes all the products a company makes or sell.
What is mix
400
In most business situations, speaking is done to _________, persuade, or entertain.
What is inform
400
An active process, all attention is on one speaker is?
What is listening
400
A bias against a speaker's opinions
What is emotional barrier
500
Effective communication skills are important in only a few aspects of business, such as training employees and marketing products.
What is false
500
When a company discounts a product and uses advertising phrases such as "compare and save," the product is in its _____________ stage in the product life cycle?
What is decline
500
A low cost method for adding to a business's product line is by changing slightly an already-existing product. This method is known as product_____________
What is modification
500
During what product life cycle stage do companies spend a great deal of time and money fighting off competition?
What is maturity
500
The number of different product lines a business sells
What is product width
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