This philosophy states that experience is the only source of knowledge
Empiricism
While both British and German models believed in the need for a concept of a mind, the _____ specifically viewed the mind active and dynamic pieces to their central psychology whereas, the ____ believed that mind had minimal commitment
German models (1)
British models (2)
Which German philosopher described pure reason as the formation of perceptions innately through time and space?
Kant
T or F: Consumers with high cognitive flexibility will exhibit higher price consciousness
True! Consumers with high cognitive flexibility are more likely to shop around for better deals and look at other alternatives.
John Locke believed that sensations are __(1)__, whereas perceptions are viewed as products of __(2)___.
(1) physical
(2) products of sensations
Which German philosopher denied the existence of matter and asserted that reality exists only to the extent that the mind perceives it?
George Berkeley
& what are our thoughts on this?
Describe Leibniz's idea of monadology and how it relates to our current day concept of the mind?
All living beings are composed of monads that define individuality and reflect the universe
The monad of an individual human being is the mind, to the extent that it has sensitivity and responsibility.
He believed that there’s a “pre-established harmony” of personality that is achieved by the purpose and direction of individual monads orchestrated by the organization of God
In which country did this study take place?
Turkey
David Hartley suggested that neural vibrations are the physiological bases of....
Ideas
According to Leibniz, thinking was viewed as an ceaseless activity, and the thinking process allowed for _________.
a. conscious dimensions
b. unconscious dimensions
c. both conscious and unconscious dimensions
c. both conscious and unconscious dimensions
Alexander Bain believed in psychophysical ______
parallelism
definition: at any given event, there is a psychological side and a physical side
(our physical side correlates to psychological events; body has a reflex to a situation and the mind possesses innate abilities)
True or False?
The tendency for post purchase cognitive dissonance is negatively affected by future orientation and holistic thinking
True!
John Locke believes there is a difference between primary and secondary qualities in objects.
What category (primary or secondary) would sounds, colors, odors, and tastes be in?
Secondary quality
By linking a priori moral consciousness with the will, he
elevated the notion of volition to a level of great psychological
importance
Kant
Believed that the goal of psychology is to try to find underlying causality in human cognitive and emotion activity (HABIT FORMATION)
Believed in three principles:
Every experience has a corresponding idea.
2. Contiguity and similarity produce associations.
3. The intensity of an association is determined by the frequency of
its presentation.
John Stuart Mill
A variable in the study that is defined as, the degree to which an individual considers the context as a whole, pays attention to the relationships between a focal object and the field, and explains or predicts the events by evaluting these relationships
Holistic thinking
Sensory input constituted the first state of the mind. The critical mechanism relating the sensory level to higher mental processes was _____. Thus, what we might call learning occupied a critical position in early British
psychology.
associations
What were Kant's mental categories
Categories of quality: limitation, negation, and reality
Categories of quantity: plurality, totality, and unity
Categories of relation: substance and quality, cause and effect, activity and passivity
Categories of modality: possibility and impossibility, existence and nonexistence, necessity and contingency
Jeremy Bentham emphasizes utilitarianism as the basic ethical standard of what is good and bad for society. What was his theory of ethical motivators?
Believed that humans are motivated by finding happiness and avoiding pain.
"A consumer who makes decisions in the current period by considering the future saves as much as possible for their future goals" aligns more with the idea of mental activity or mental passivity?
mental activity