Roles of Social Media
This is the version of ourselves we chose to show to other people, especially online
What is The Public Self
Judging someone based on assumptions about a group they belong to instead of their individual qualities
What is Stereotypes
This is a two-person conversation, generally the most common type of conversation
What is Dyadic Communication
This happens when people judge themselves by comparing their lives, appearances, or success to what they see others post online
What is Social Comparison
This effect causes one positive trait to 'shine' over and influence how we view a person's other characteristics
What is Halo
A broader concept that describes how people communicate, between two or more people
What is Interpersonal Communication
Social media can affect this part of self-concept by making people feel better or worse about their own worth
What is Self-Esteem
This bias explains why bad news often has a stronger impact on our thoughts and emotions than good news
What is Negativity Bias
An interaction between members of a relatively large permanent structure in order to pursue shared goals
What is Organizational Communication
Social media can shape this because people may judge themselves against people who seem more attractive, successful, or happy
What is Self-Concept
A job interviewer assumes an attractive applicant is more capable than other candidates
What is Halo
A form of communication where someone is talking with themselves
What is Intrapersonal communication
This is part of communication that can be harder to understand online because people may not hear the tone of voice or see facial expressions
What is Non-Verbal Communication
What is Attribution
How do public communication and mass communication differ
What is Public Communication generally has a smaller audience size and is in-person, and mass communication is an indirect form of one-way broadcast to a massive dispersed audience