Chapter 1
Raw facts describing the characteristics of an event
Data
It identifies Five Key Competitive Forces
Porter’s Five Forces Model.
Acquire data, Perform Analysis & Publish Results
BI Process
CPU
Central Processing Unit
An alternative to in-house hosting
Cloud Computing
Has a defined length, type, and format like phone#
Structured data
Value chain analysis
Missing values is an example of
Source Data Problem
Physical devices associated with a computer system.
Hardware
An example of SaaS
Office 365 or Drop Box
Satellite images and Radar data are what type of data?
Unstructured data
Develop unique differences in products or services.
Product differentiation
Data about data
Metadata
Instructions executed to carry out specific tasks
Software
Content delivery network
CDN
Extract information from data & predict future trends.
Predictive analytics
Distributing goods & services is an example of
Outbound logistics
Data warehouse has historical data (YES or No)
YES
RAM
Random Access Memory
LAN
Local area network
Skills & experience that create a person’s intellect
Knowledge
A firm markets products in Broad Market & Low Cost
Walmart
RFM
Recency, Frequency, Monetary
ALU
Arithmetic logic unit (ALU)
ISP
Internet Service Provider