Week 1-2
what is mass media
Media delivers information to a large, diverse audience simultaneously
What is media?
facilitates communication between (and are in the middle of) the sender of a message and the receiver of that message
What is a false affordance?
Something that looks like it should work but doesn't
What are some examples of «The Subscription Model»?
Spotify, Netflix, Digital newspaper and magazine, ChatGPT, Disney+
What is the definition of relational labor?
Content creator's work of developing and maintaining relationships with audiences
What is the cigar capital of the world
Ybor City
What are the three types of affordances?
perceptible, hidden, and false
What are the three types of affordances?
Perceptible, hidden, and false
What are the difference between the Advertising Model and the Subscription model?
Subscription models encourage a habitual consumption, customer loyalty and predictable revenue. Meanwhile, advertising models seems ‘free’ but they actually gain revenue by being paid of doing publicity
Who is Disney Channel’s target audience and what is the definition of when a company focuses on a certain audience
specialization
Who controlled what things the cigar workers in Ybor City listen while rolling the cigar?
Cigar workers
What do anti trust laws do?
restrict industry growth so there's more competition in the industry
What is media ownership?
Who owns media companies
What are the three ways Media companies make money?
Direct Purchases, Subscriptions, advertising
What are two ways that content creators make money?
A share of advertising revenue
Brand partnerships and sponsored content
Merchandise and related products
Live appearances and events
Subscriptions or community support
What are the 4 elements of the framework for studying media and society?
Tech, Industries, content, and users
Name the 3 factors that contribute to media concentration
change of regulation, Globalization, and the Internet
What is deregulation?
Reducing government rules and restrictions.
What is the definition of «news»?
the process of gathering information and making narrative reports—edited by journalists—that offer selected frames of reference; within those frames, news helps the public make sense of important events, political issues, cultural trends, prominent people, and unusual happenings in everyday life
What % of full-time content creators earn below the $44,000 US living wage?
more than 50%
What were skilled rollers called who worked in the factories?
Spaniards
What's the term for the process where systems learn patterns from data. They use those patterns to predict, classify, recommend, or generate content
Generative AI
How did deregulation affect media ownership?
It made it easier for corporations to merge with or take over other companies
What are the 5 essential elements of “NEWS”?
1. “Journalism’s first obligation is to the truth.”
2. “Its first loyalty is to citizens.”
3. “Its essence is a discipline of verification.”
4. “Its practitioners must maintain an independence from those they cover.”
5. “It must serve as an independent monitor of power.”
What does Synergy mean?
When different businesses owned by the same company work together to increase profits