Internal and External Communication
Fill in the blank: _______ communication occurs between individuals or departments at the same hierarchical level within an organization.
A) Upward
B) Downward
C) Horizontal
D) External
C) Horizontal
The ___________ of an organization shows who reports to whom.
a) Teamwork
b) Organizational chart
c) Office layout
d) Company logo
b) Organizational chart
What are the 4 P's of Marketing Mix ?
Product and Packaging , Price, Place, and Promotion
Why is e-commerce so important?
These days e-commerce is trending with will attract more costumers to the business.
What are Non-Verbal Communications ?
Communication through gestures, body language, facial expressions, and other non-verbal cues.
Which of the following is an example of informal communication?
A) Official memo
B) Email from the CEO
C) Grapevine gossip
D) Board meeting
C) Grapevine gossip
On-the-job training means learning while ___________.
a) Playing games
b) Working
c) Sleeping
d) Watching TV
b) Working
What is a product ?
Product is the good or service being produced and sold in the market.
How has e-commerce changed the way people shop and do business compared to traditional brick-and-mortar stores?
The shift from traditional brick-and-mortar stores to online platforms reduces the need for physical space, leading to decreased overhead costs
On-the-job training helps you learn ___________.
a) Only about books
b) While doing tasks at work
c) By taking vacations
d) By sleeping
b) While doing tasks at work
What is the term for communication from lower levels of management to higher levels?
A) Downward communication
B) Upward communication
C) Horizontal communication
D) External communication
B) Upward communication
Off-the-job training happens ___________.
a) At home
b) Outside the workplace
c) During lunch breaks
d) Only on weekends
b) Outside the workplace
What is Price ?
Price is the amount of money producers are willing to sell or consumer are willing to buy the product for.
Advantages of e-commerce to the business
Cost Reduction, Sales, and Customer Reviews
Disadvantages of e-commerce to costumer
Security, Tax Issues, and Legal Issues
Which communication channel is most commonly used for formal communication within an organization?
A) Email
B) Grapevine
C) Memos
D) Informal meetings
C) Memos
Induction training helps new employees ___________.
a) Learn how to cook
b) Get familiar with the company
c) Play sports
d) Watch movies
b) Get familiar with the company
What is place ?
Place refers to how the product is distributed from the producer to the final consumer. There are different distribution channels that a product can be sold through
Disadvantages of e-commerce to the business
Security Risk, Competition, and Technical Difficulties
What is Formal Communication ?
Structured and planned communication within an organization, usually following established channels.
What are barriers to communication?
A) Factors that facilitate effective communication
B) Factors that slows down the effective exchange of information
C) Formal channels of communication
D) Informal channels of communication
B) Factors that slows down the effective exchange of information
In a ___________ structure, there are many layers of management.
a) Tall
b) Short
c) Wide
d) Square
a) Tall
What is promotion ?
Marketing activities used to communicate with customers and potential customers to inform and persuade them to buy a business’s products.
Advantages of e-commerce to the costumer
Comparison, Availability, and Range of Products
What is Recruitment ?
The process of identifying, attracting, and hiring qualified candidates to fill job vacancies within an organization.