Holy Beginnings
This holiday celebrates the birth of Jesus Christ
What is Christmas
This Friday in November is famous for huge holiday discounts and store traffic
What is Black Friday
This jolly red-suited guy is used in ads to sell everything from soda to cars
Who is Santa Claus
Many people now say this more neutral greeting instead of "Merry Christmas"
What is "Happy Holidays"
These jobs pop up in stores and shipping centers to meet the Christmas demand
What is seasonal jobs/employees
This soda company helped popularize the modern image of Santa in the 1930s
What is Coca-Cola
Before Santa, this nighttime church service was a big part of Christmas Eve.
What is Midnight Mass
What is 900 billion
These cheerful and emotional ads, filled with snowy scenes and smiling families, are designed to make you feel good- and convince you to buy during the holiday season.
What are Christmas commercials
This traditional display shows the birth of Jesus, often featuring Mary, Joseph, baby Jesus and animals
What is a nativity scene
Christmas has become a crucial time for businesses, with many making the majority of their yearly profits during this season. What does this reveal about how the holiday is viewed in the 21st century vs the 19th
What is that Christmas is treated as a economic event, not just as a religious or cultural one
When stores made the switch from advertising Jesus and religion to Santa Clause and gifts their sales increased by what percent (%)
What is 10-30% increase
This 4-week Christian season before Christmas focuses on preperation and reflection.
What is advent
The push to buy more during the holidays is an example of this large trend, where traditions are turned into chances to sell products
What is commercialization
Brands use this strategy by linking emotions like family, joy, and nostalgia to their holiday ads.
What is emotional branding (or emotional appeal)