This persuasive speech technique has five steps widely used in television commercials.
What is Monroe's Motivated Sequence?
100
In this informative speech, you show your audience how to do something.
What is a demonstration speech?
100
This fear exceeds the fear of death for most Americans.
What is fear of public speaking?
100
The three main general purposes for public speaking.
What is to inform, to persuade, and to entertain?
100
This favorite hockey team of Dr. Davies.
What is the Edmonton Oilers?
200
Aristotle called this 'ethos' and it is a key variable in the persuasion process
What is character, or source credibility?
200
This length of time is the appropriate duration for a video in a five-minute speech.
What is 30 seconds?
200
In the communicative process, this is the 'entity' to whom the sender directs their message.
What is the receiver?
200
This written document helps a speaker prepare his or her speech in an organized and logical way. Although it can be a hassle to prepare, it greatly improves the chances you will give a memorable speech.
What is an outline?
200
This language is a second language for Dr. Davies, but not a second language of his native country.
What is Japanese?
300
This persuasive fallacy occurs when you make a conclusion based on only a few observations.
What is a hasty generalization?
300
The proportion (percentage) of a speech in which you should maintain eye-contact with your audience.
What is 90-95%?
300
A noisy fan blowing air in the room, an audience member thinking about a pressing errand that has to be done, or a speaker who mumbles are all examples of this element of the communication process that hinders communication of a message.
What is noise?
300
The purpose of this element of speech is to capture the audience's attention, to give them a reason for listening, to state your central idea, to establish your credibility as a speaker, and to preview your main points.
What is an introduction?
300
The country where Dr. Davies grew up.
What is Canada?
400
In this fourth step of Monroe's Motivated Sequence, you must help your audience to see what will happen if they follow your plan or fail to follow it.
What is visualization
400
The parts of your speech where you outline and summarize the key points.
What is the introduction and the conclusion.
400
This element of a speech is a one sentence statement of a single idea that is directly tied to the purpose of the speech and typically occurs in the introduction.
What is the central idea statement (or thesis)?
400
This study of the people who will be listening to your speech helps you to tailor the content of the speech to the needs and interests of your audience.
What is an audience analysis?
400
This topic was the subject of Dr. Davies' career as researcher and the subject of his dissertation.
What is the effects of media (selective exposure to media and its effects on families and society)?
500
This theory of persuasion suggests that there are two mental pathways through which people process persuasive messages: a central route or a peripheral route.
What is the Elaboration Likelihood Model (ELM)?
500
A type of speech delivery where the speaker plans the key points of the speech in advance, but not the specific wording to be used in the actual delivery of the speech. It is widely used in public speaking and may be considered the best balance of spontaneity and preparation.
What is extemporaneous?
500
This key communication skill is difficult to practice if the speaker hasn't prepared their speech well.
What is listening?
500
This method of communication is rich in meaning, it delivers the majority of a speaker's message, and is almost always believed more than a speaker's words.
What is nonverbal communication?
500
This University where Dr. Davies earned his Ph.D. is a famous football school (hint: Dr. Davies wore this cap to class one day).