Target Market & Research
Finding the group of people most likely to buy your product.
What is identifying a target market?
Being better than other businesses in a way customers notice.
What is competitive advantage?
Wollongong chicken shop with famous chilli salt chips.
What is Chicko's? 😛
Green looking supermarket
What is Woolworths?
Age, gender, culture, and interests are examples of this.
What are target market factors?
Hiring skilled staff and making better products are examples of this.
What are ways to keep a competitive advantage?
Table tennis club with top coaches and custom tables.
What is RTTC?
Cheap, orange looking E-commerce site (very bad for the environment)
What is Temu?
Studying customers and other businesses to make better products.
What is market research?
Chickos’ ability to serve all kinds of customers in Wollongong.
What is Chickos’ competitive advantage?
Ice cream near Wollongong mall
What is C9?
You could eat the company's logo, despite the company making technology
What is Apple Co/What is Apple?