Foundations
Symbols
Theorists
100
On what basis can you evaluate a theory? Hint: SHUT P
Scope Heurism Utility Testability Parsimony See notes on D2L for explanation of each
100
How does General Semantics suggest that we decrease misunderstanding?
Etc. Indexing Feedforward See D2L notes for explanation
100
General Semantics
I.A. Richards
200
What is 'communication' ?
What is “a systemic process in which individuals interact   with and through symbols to create and interpret meanings” (Wood 9)    
200
Symbolic Interactionism
George Herbert Mead
300
What are symbols
“Symbols represent, or stand for, other things, but they   are not the things for which they stand” (Wood 23)  
400
What are the three features of symbols Hint: 3 A's
What are:  ABSTRACT: symbols aren’t concrete or TANGIBLE (touchable)    ARBITRARY: no natural (or INTRINSIC) relation to what symbols represent AMBIGUOUS: meanings aren’t clear-­‐cut!    
500
What are the 4 goals of theory?
Description Explanation Prediction, control, understanding Reform See notes on D2L for explanation
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