Enterprise Strategy
ITS
MEET Observations
Guiding and Engaging Members (GEM)
Super Enterprise Strategy
100

Attract and retain more members by supporting their financial needs and well-being to help them thrive?

What is Member-Centric?

100

Do, Learn, Grow

What is the Leadership Model?

100

4 Pillars

What is know me, show me, help me, and reassure me?

100

Member Insight pulled and the member qualifies for active duty checking account.

Clues/Cues

100

What are the 3 core values?

Service, Integrity, and Community

200
Leverage secure, scalable and reliable platforms to deliver personalized effective and efficient experiences to members and employees. 

What is Scalable & Flexible?

200

Anticipate with empathy

What is Do?

200

4 categories of assessment used for member interaction

What is greeting, member engagement, impressions, and conclusion?
200

Is this still a good time for us discuss your options?

Transition

200

Member Recognition & Empowerment: Create and deliver tailored products, offers and experiences that make our members feel rewarded and recognized. 

How de we deliver on strategic enablers Member Centric?

300

Employee capabilities/goals, engagement and retention.

What do we measure in Employee-Powered?

300
Courageous Communication

What is grow?

300

4 categories that are assessed on platform

What is products & services, financial health, recommendations, and resources?

300

What types of transactions most often bring you to Navy Federal?

Discover

300

Agile Organization: empower our people with the right processes and technology to launch innovative solutions with speed.

What is Employee-Empowered?
400

Digital experience, tech adoption, reliability, safety & Security

What do we measure in Scalable and Flexible?

400

Evolve and innovate with a growth mindset.

What is learn?

400

Describe the relevant features and benefits of Navy Federal products & services that will aid a member in achieving their financial goals?

Products & Services

400

Easy to use 24 hour account access and allows you to pay your bills from anywhere at anytime. 

What is features and benefits?

400

Actionable Insights: deliver exceptional member value by operationalizing our member data across the organization.

How do we deliver Member- Centric organizational capabilities?

500

Attract, develop, retain and empower service-and purpose-oriented talent focused on creating value for our members and each other. 

What is Employee-Empowered?

500

Leverage business knowledge to create strategically aligned solutions. 

What is Do?

500

Educate members about the Mission: Credit Confidence

Dashboard?

What is resources?

500

"I prefer to deal with a human." "I am glad you enjoy working with us directly. Mobile banking offers you access to your account in case you aren't near a branch or can't wait for a representative on the phone. It is quick and easy. I'd love to share more information with you if you have another minute."

Addressing indifference or concerns.
500

Modern Architecture & Platforms: Upgrade our infrastructure to enable business flexibility, scalability and resilience as our member base grows.

How do we leverage our Scalable & Flexible technology investments?
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