Let's Get Social
3 Letters
Hodge-Podge
My Investment?
Mix-Match
100

This tactic allows you to expand your social reach by delivering your social content as display ads on websites.

What is Social Mirroring - Display?

100

SEO is short for this.

What is Search Engine Optimization?

100

A _________ MUST be completed before a client contract can be requested.

What is a Media Plan?

100

The minimum budget for a standard display campaign is $____ per month

What is $500?   50,000 imp at $10 cpm.

100

Which is not included in a website+ build?

A. Domain purchase

B. Search Engine Optimization

C. Copy Writing

D. Monthly hosting and maintenance.

E. None of the above

What is None of the Above?

200

A Social Content Portfolio includes a boosting budget of $____

What is $50.  

$200 with Super Boost.

200

This is the term associated with the amount a company is charged each time a SEM ad is clicked?

What is CPC:   Cost Per Click?

200

PMax is short for this.

What is Performance Max?

Tactic includes:  SEM, Youtube video ads, Gmail ads and more.

200

The minimum campaign budget for a Netflix ONLY CTV campaigns is a total of $______

What is 25,000? 

$3,000 monthly minimum.

200

True or false, hail is a targeting option for a weather trigger campaign.

What is True?   Hail is now an option for weather trigger campaigns.

300

The Business Brief Social Content Package is a B2B campaign intended to reach audiences on these two platforms.

What is Facebook & LinkedIn?  

300

Streaming television ads delivered on a mobile device are referred to as______

What is OTT?   Over the top

300

This is the monthly minimum budget for Streaming Audio.

What is $1,250   50,000 imp at $25 cpm

300

This is the monthly investment for a Website+ including Termly Privacy Policy & ADA Compliance.

What is $608.

Two year agreement.

300

Which CTV platform does not allow audience segments?

A. Value CTV

B. Premium CTV

C. YouTube CTV

D. Performance CTV

What is C - YouTube CTV?

400

True or False, a Smart Social campaign can utilize both look-back and audience segments.

What is True?

Look-back, live fencing and/or audience segments.

400

SMM is short for this.

What is Social Media Management?

400

This video tactic extends a clients social reach beyond social media.

What is Social Mirroring Preroll?

400

This is the minimum MONTHLY investment for a YouTube TV campaign.

What is $10,000

400

True/False:  We can still offer a CTV option with attribution data.

What is True?   Performance CTV

Monthly investment of $10,000 for a minimum of 3 months.

500

Smart Social is considered an __________ campaign, meaning it can be delivered on multiple different platforms.

What is Omnichannel?

Social

Display

Geofencing

Social Mirroring

500

This is the process of optimizing web content not only for Search Engines but also for AI Engines and Chatbots.

What is GEO?  Generative Engine Optimization?  

Our SEO campaigns and websites optimize for both.

500

True or False:  With a digital audio campaign, you can request more impressions be delivered to a particular platform/station/network.

What is False?

Digital Audio targets the individual, not the content they are listening to.

500

The minimum monthly investment for a PreRoll Campaign is  $_______

What is $900   50,000 impressions   $18 cpm

500

True or False, a client doing both Google and Social Lead Gen is only charged the $599 mgmt. fee once.

What is True?

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