PESTEL Power
This is what each letter in PESTEL stands for
What is Political, Economic, Social, Technological, Environmental, Legal?
This is what the 4Cs stand for
What is Company, Customers, Competitors, and Collaborators.
This stands for the Total Addressable Market.
What is TAM?
This is what MECE stands for
What is Mutually Exclusive, Collectively Exhaustive?
This simple equation defines profit.
What is revenue - costs?
Tax policies, trade tariffs, and government stability fall under this PESTEL factor.
What is political?
This is what the 4Ps stand for
What is Product, Price, Place, and Promotion?
This portion of the market represents what a company can realistically capture.
What is SAM?
New Entrants, Supplier Power, Buyer Power, Substitutes, and Rivalry make up this famous model.
What is Porter’s Five Forces?
Profit divided by revenue equals this important ratio.
What is Profit Margin?
The rise of remote work and online education would fall under this PESTEL category.
What is Social or Technological?
Choosing between retail stores and direct-to-consumer e-commerce affects this “P.”
What is place?
TAM is $100B, but the company only has 10% of the market and largely works at 30% efficiency. The SOM would be...
What is 3B?
Stars, Cash Cows, Question Marks, and Dogs are found in this matrix.
What is the BCG Matrix?
Fixed, variable, and semi-variable are three main types of these.
What are costs?
Electric vehicle adoption is most shaped by these two PESTEL factors.
What are Political and Technological?
This “C” focuses on identifying customer segments, needs, and behavior patterns.
What is Customer?
Rishma began with the population and multiplies it by a person's average spending. This would be the ____ method.
What is the top-down approach?
This is the section of the BCG matrix characterized by high market share, low market growth rate
What is cash cows?
A company’s gross margin improves, but net margin declines. This type of cost must have increased faster than revenue
What are operating expenses (SG&A)?
In a PESTEL analysis, this factor often interacts with the Legal environment to shape long-term competitive advantages through patent enforcement and intellectual property rights.
What is Technological?
A company lowers its prices to gain market share, but brand perception suffers. This trade-off occurs between these two of the 4Ps.
What are Price and Promotion?
Tracy starts with the number of customers in the one store, multiplying their spending, and then multiplying by the number of stores. Tracy is using the ______
What is the bottom-up approach?
After reading the prompt, this is the first step in any casing question
Ask clarifying questions
A manufacturer doubles output, and total costs rise only 60%. This phenomenon reflects this key profitability driver.
What are economies of scale?