C-Store FS Overview
Signature Programs
FS Selling Strategies
Selling - Rons Presentation
Preparation
100
The alter ego name of Mat Mandeltort?
The Eby Food Dude
100
Name 2 of our signature FS programs
ABC, SCC, WSC, Crisp Acres
100
Name 2 of the Food Service Playas?
Suspect Prospect Leads Opportunities
100
What kind of data does the Smart Process Use
Consumer purchases data to insure best selling items.
100
What is preparation?
The action or process of making ready or being made ready for use or consideration.
200
How many foodservice "Day Parts" are there?
7
200
What FS Program is King of Food Service Programs
Coffee
200
Name 1 type of FS observation
Quantitative, Qualitative, Hybrid
200
How many chains have gone through the smart process?
What is 67
200
What is 2 positives from dressing for success?
Presents a professional image? Draws positive attention? Shows maturity ? Radiates respect ? Builds self-confidence
300
What is the percentage of in-store sales for Food Service
19.4%
300
#1 Flavor Creamer Consumers use?
French Vanilla
300
Percentage of Gross Profit realized from Food Service for instore sales for a retailer
What is 33.5%
300
What are the 3 things the Gap Analysis performs?
Measure Gap of Top Items by Category Quantify Dollar Impact of Lost Sales Push Out Report Identifying Opportunities by Store
300
2 expectation when meeting with a customer?
-Come Prepared To Sell!!! -Prepare for the visit, identify what you plan to discuss -Have all required materials -Always add value to our customer relationships -Ask how are we doing, are we meeting their expectations -Be prepared to discuss any hot buttons -When visiting stores, identify sales gaps, opportunities, and be a consultant -Allow ample time for questions -Identify, summarize, and follow up on meeting takeaways
400
Percentage of consumers believe that fresh food is healthier and tastes better.
87%
400
What is the customers typical increase in sale volume by switching to Wakefield? (by percent)
30%
400
Name of our frozen dairy program? (hint: machine is expensive)
Freal
400
What is the Gap Analysis Value? (By Percentage)
What is 8.6%
400
2 of the 5 keys "P"s of preparation?
-Preparation is a key component of successful selling. -Preparation allows you to answer questions and objections for current and prospective customers. -Preparation builds self-confidence. -Preparation makes it easier to sell. If you are not properly prepared to sell then you should not expect current and prospective customers to be motivated to buy from our company. -Preparation does not come out of nowhere, it's a result of something...hours, days, weeks, and years of constant work and dedication.?
500
Amount of customers (out of 100) who get gas and leave without purchasing in store products?
72
500
What are 3 of 5 of the fruits we carry in Crisp Acre program?
Apple, orange, banana, lemon, line
500
How many cases of free product does customer get for going on Caribbean Creme program?
What is 6
500
Exact yearly dollar amount in new profits we have seen from our customers on the Smart Process
What is $4,242 in NEW PROFIT
500
What NBA Player did Dennis refer to when talking about the Birdman?
Larry Bird
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