AD 101
This is the city where Apply Digital was founded.
What is Vancouver?
This person probably has 20+ browser tabs open at a time.
Who is "Tucky Wong"?
The “M” in CRM stands for this.
What is Management?
You know someone is WFH if you hear this in the background.
What is barking, keyboard clacking, or a microwave ding?
You should never use this font if you want to be taken seriously.
What is Comic Sans?
This client is known for its activewear.
What is Lululemon?
This person’s Slack status is basically always “In a Meeting.”
Who is Vaibhav?
This type of marketing focuses on keeping users after you acquire them.
What is "retention marketing"?
The most common excuse for being late to a meeting.
What is “technical difficulties” or "meeting went over"?
Name somewhere you might run into a colleague and try to avoid them (Guess 1 of 4).
Vacation, sick day, job fair, at a bar...
This phrase or value is ingrained in Apply’s onboarding and in our workplace culture.
What is "S.H.A.P.E"?
Name a superhero who might make a bad coworker (1 answer).
Hulk
This metric tells you if your email actually made someone do something.
What is "CTR (Click-Through Rate)"?
This Slack emoji reaction = “I saw this, not sure how to respond.”
What is 👀?
This animal is known as the unofficial mascot of chaotic energy.
What is a raccoon?
This platform, tool, or dashboard sparks the most “oh no, not again” reactions.
What is "Notion AI"?
This person experiences the most "Zoom Bombings" or Virtual Interruptions by pets or family members walking into the frame (Guess 1 of 3).
Who is Sofi, Sasha, and Sean.
This is the term for when your ad gets 100K impressions but only 10 clicks.
What is a low CTR (Click-Through Rate)?
The most productive day of the workweek, according to studies.
What is Tuesday?
The most stolen food in the world.
What is cheese?
This was the last team-wide joke or running gag that spread on Slack.
What is "drink water"?
This person joins Zoom exactly 1 minute before the meeting starts.
Who is Cat.
This buzzword refers to AI models that write content or generate ideas.
What is "generative AI"?
This common item was once considered a luxury in offices—now it's free almost everywhere.
What is coffee?
The average human attention span (yes, shorter than a goldfish).
What is 8 seconds?