Definitions
Short Answers
Examples
100

Large type written and designed to summarize a story that attract the reader's attention 

Headline

100

The acronym P.I.E stands for

Persuasive, Informative, Entertainment 

100

This is an example of which type of lead: It was a case of fowl play.

Standard Lead

200

Expresses an opinion of the newspaper and encourages the reader to take action.

Editorial

200

The 5 W's and the H stand for

Who, What, When, Where, Why, and How

200

This is an example of which type of lead: "I was furious that that disreputable young man had the audacity to sit in my antique rosewood chair.'' 

Quote Lead

300

A story in which the basic purpose is something other than news.

Feature Story 

300

These are the steps (in order) of how to write a news article.

Prewriting, Drafting, Revising, Editing, Proofreading, Submit

300

This is an example of what lead: What is the first thing that a woman buys when she is advised that she won $2,50,000 in a jingle contest? 

Question Lead

400

A brief story with a special angle that goes to the main story.

Sidebar

400

These are the six criteria for newsworthiness.

Prominence, Proximity, Timeliness, Oddity/Uniqueness, Consequence, human interest

400

This is an example of which type of lead: An ominous silence, broken only by the call of a faraway bird, hung over the battle-scarred hills when suddenly an explosion followed by the yells of charging troops smashed the stillness. 

Descriptive Lead

500

Unfair preference for or dislike of something

Bias

500

These are the types of questions you should avoid asking during an interview.

Yes and No Questions

500

This is an example of what type of lead: The Boston Celtics have clinched their spot in the Eastern Conference semifinals after their 116-112 win over the Brooklyn Nets in Game 4 of their best-of-seven series.

Standard Lead

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