This group of questions helps you place the customer within the FinTech Customer Spectrum
What is the FinTech Customer Assessment (Assessment)?
100
Two devices of many that allow you to access FinTech.
What are (smartphone, cellphone, tablet, or laptop)?
100
Unemployment forms, student tuition forms, social security wage reporting and projected benefits.
What are official government documents that are available online?
100
The place you go to download a FinTech app on an iPhone or Android smartphone.
What are the App Store or Google Play?
100
A method of paying bills that uses funds from a linked credit card or bank account on preset days selected by the customer.
What is automatic bill pay?
200
This individual has an average $17,000 income & $18,000 in debt.
What is the average Financial Clinic Customer?
200
Other than a device, this is required to access FinTech.
What is a network connection?
200
This is the first step to manage your finances online.
What are opening a personal email address that you commit to regularly checking?
200
A nonfinancial account necessary to enroll into mobile banking.
What is an email address/account?
200
Nerdwallet, yahoo groups
What are community groups and forums to ask questions and learn best tips?
300
This category is at the top of the Customer Spectrum Pyramid
What is Optimization?
300
An issue or restriction many customers who already possess devices may face as a barrier to using FinTech.
What is a limited data plan (no network connection)?
300
Specific financial management tools that aggregate all a participants' financial information in one platform.
What are mint and hellowallet?
300
Aggregating websites that provide information from a lot of vendors.
What are creditkarma or bankrate?
300
Mobile banking apps and paypal.
What are payment methods to buy things and pay bills?
400
This type of FinTech app is created by a financial institution (ex. JPMC) and allows customers to access their account information on a smartphone or tablet.
What is a mobile banking app?
400
The reason many customers have limited data plans.
What is the high cost of data plans?
400
Data to understand if financial tech usage has a relationship to increased savings, reduced debt, or improved credit scores.
Why do volunteers collect financial security baseline information?
400
A smartphone full of apps but never used to make financial decisions!
What is having vs using FinTech?
500
This type of FinTech app is usually created by a 3rd party developer and allows customers to monitor their account activity and manage their spending.
What is a budgeting app?
500
Two of many locations where customers can access free WiFi.
What are (subway stations, libraries, cafes, workplace, designated free WiFi areas)?
500
The online platform that tracks volunteer hours.
What is volgistics?
500
Greater comfort in financial tech that the participant will regularly use, NOT full-scale use of financial tech if it doesn't make sense for the customer.