Hair Type 101
Common Hair Styles
2026 NPD
100

Straight, Wavy, Curly, and Coily (Type 1,2,3,4)

What are the 4 main hair types? 

100

A hair styling technique that uses heat to straighten hair, combining blow-drying with flat ironing

What is a silk press or blow-out?

100

3 new products, each designed to help save time in the hair care routine

what is the Type 4 Collection?

300

% of Black consumers with 4a-4c hair type

What is  50% ?

300

any hairstyle that minimizes manipulation to prevent breakage and damage

what is a protective hair style?

300

a convenient wipe to help cleanse and relieve scalp irritation?

New Creme of Nature Hair Scalp Wipes 
446

its tight coil pattern prevents natural oils from the scalp from easily reaching the entire hair strand, leading to dryness, brittleness, and a higher susceptibility to breakage.

What is 4C hair?

446

braids, twists, wigs, twists and weaves

what are common protective styles?

446

a new look and expression of the core Creme of Nature Business

What is the Argan Oil Collection Relaunch?

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