Greenwashing
Is Greenwashing a good thing?
Nah
What is CSR, & what does it stand for.
context-specific organizational actions and policies that consider stakeholders’ expectations and the triple bottom line of economic, social, and environmental performance. Stands for Corporate Social responsibilities
Greenwashing is the practice of brands making unwarranted and overblown claims of sustainability and environmental friendliness to gain market share
What company embodied environmentalism within their corporate ideologies.
Patagonia
Which Firm claimed that 50% of their production resources they used were from sustainable material, but actually lied.
H&M
Who was the "founding father" of CSR
Howard Bowen