CSR Basics
What does CSR stand for?
Corporate Social Responsibility.
What are the 3 Ps in the Triple Bottom Line?
People, Planet, Profit.
What is one example of a “People” initiative?
Employee training, fair wages, community projects.
What is one environmental CSR action?
Recycling, reducing waste, renewable energy.
How does CSR help a company make more money?
Attracts customers, improves loyalty, reduces risk.
CSR is when businesses voluntarily take responsibility for what?
Their social, ethical, and environmental impacts.
Who created the Triple Bottom Line concept?
John Elkington.
How can a company support diversity & inclusion?
Hiring inclusively, providing equity training, promoting diverse leadership
Why do companies measure their carbon footprint?
To reduce pollution and environmental impact.
Why do investors care about CSR and sustainability?
It shows long-term stability and lower risk.
Name one benefit of CSR for a business.
Improved reputation, stronger brand loyalty, better employee morale, or reduced risks.
TBL encourages companies to measure success beyond what?
Financial profit.
What is a social issue companies may address through CSR?
Education, poverty, housing, health care access.
What does “sustainable sourcing” mean?
Buying materials in ways that protect the environment.
What is an example of an economic benefit from going green?
Lower energy costs, efficiency, tax credits.
Which stakeholder group benefits most from CSR?
All stakeholders — customers, employees, community, environment.
Why is the Triple Bottom Line important for modern businesses?
It supports sustainable and ethical long-term growth.
What does “ethical labor practices” mean?
Treating workers fairly — safe conditions, fair pay, no child labor.
What is greenwashing?
When a company pretends to be eco-friendly but is not.
What do we call a company’s financial success?
Profit / profitability
What is one example of a CSR action a company might take?
Reducing emissions, donating to charities, fair wages, sustainability programs.
How is TBL different from traditional business success measures?
It includes social and environmental performance, not just financial.
Name a company known for strong social responsibility.
TOMS, Ben & Jerry’s, Target, Patagonia (any).
Name one company known for environmental sustainability.
Patagonia, Tesla, IKEA, Apple (for recycling programs).
How can CSR improve employee productivity?
Better morale, safer workplaces, employees feel valued.