Career Paths
Business Basics
Client Relations
Marketing and Sales
Pro Image
100

This type of esthetician works in a spa providing facials and skincare services.


What is a spa esthetician?


100

A written plan outlining goals and strategies for a business.


What is a business plan?


100

The process of building trust and connection with clients.


What is rapport?


100

Promoting your services through platforms like Instagram.


What is social media marketing?


100

Maintaining cleanliness and neat appearance is this.


What is professional hygiene?


200

This career involves working with dermatologists or plastic surgeons.


What is a medical esthetician?


200

Money coming into a business from services or product sales.


What is revenue?


200

Listening carefully and responding thoughtfully to clients.


What is active listening?


200

Encouraging clients to buy additional products or services.


What is upselling?


200

How you present yourself to clients.


What is professional image?


300

Estheticians who travel or work on set for photoshoots or films.


What is a freelance esthetician?


300

Money spent to run a business (rent, supplies, etc.).


What are expenses?


300

Keeping client information private is called this.


What is confidentiality?


300

Recommending products that complement a service.


What is retailing?


300

Arriving on time and being reliable shows this.


What is professionalism?


400

This role focuses on selling skincare products in stores.


What is a retail esthetician?


400

The difference between revenue and expenses.


What is profit?


400

A written record of client treatments and preferences.


What is a client consultation card?


400

A strategy to attract and keep clients.


What is marketing?


400

Treating clients respectfully and ethically.


What is professional ethics?


500

Owning your own spa or business makes you this.


What is an entrepreneur?


500

A system used to track income and expenses.


What is bookkeeping?


500

Following up with clients after a service helps build this.


What is client retention?


500

Word-of-mouth promotion from happy clients.


What are referrals?


500

Continuing education to improve skills is called this.


What is continuing education?


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