Marketing
Which of the following is a common product-related complaint:
A. Pressure selling
B. Reduced price
C. Poor service
D. Incorrect size
D. Incorrect size
The yen, peso, and euro are types of
A. bonds.
B. money.
C. stock.
D. dollars.
B. money
What type of law focuses on protecting natural resources?
A. Environmental
B. Constitutional
C. Cyber
D. Securities
A. Environmental
What are the three main purposes of oral presentations?
A. To inform, inspire, and entertain
B. To inform, persuade, and entertain
C. To inform, persuade, and instruct
D. To interview, debate, and entertain
B. To inform, persuade, and entertain
It is most appropriate for businesspeople to use complex, technical jargon when they are
A. speaking with coworkers.
B. greeting new customers.
C. introducing a friend to a business associate.
D. informally conversing with an acquaintance.
A. speaking with coworkers
Which of the following is one of the main components of an income statement:
A. Assets
B. Revenue
C. Taxes
D. Liabilities
B. Revenue
Human resources management exists to make sure that every employee in the company is
A. friendly.
B. happy.
C. productive.
D. wealthy
C. productive
The person who files a lawsuit is the
A. plaintiff.
B. defendant.
C. lawyer.
D. judge.
A. plaintiff
A business that effectively coordinates channel management with marketing activities is more likely to provide?
A. good customer service.
B. attractive product displays.
C. free delivery.
D. flexible credit terms.
A. good customer service
Employees who record all purchases made with money from the petty cash fund are helping the business to
A. improve cash flow.
B. comply with the law.
C. control its expenses.
D. reduce major spending.
C. control its expenses
A meal ordered at a restaurant is a __________, whereas the presentation of the meal is a __________
A. purchase; tangible good
B. promotion; sales tactic
C. product; service
D. feature; benefit
C. product; service
A business is mostly likely to review customer invoices from the previous year to
A. improve service.
B. evaluate ideas.
C. execute promotions.
D. forecast sales.
D. forecast sales
Businesses need to identify their markets in order to
A. improve their research methods.
B. control the costs of production.
C. reach goals and satisfy customers.
D. be sure to appeal to all consumers.
C. reach goals and satisfy customers
What often happens to businesses when interest rates rise?
A. Consumer demand increases.
B. Output decreases.
C. Profits increase.
D. Cost of goods decreases.
B. Output decreases
The most common form of corruption affecting international trade is
A. bribery.
B. government involvement.
C. negotiation.
D. uncertainty avoidance.
A. bribery
When it gets noisy in her workspace, Olivia puts on her headphones and listens to soft music while she works. What principle of time management is Olivia following?
A. Dividing large projects into smaller parts
B. Knowing how she works best
C. Making the most of her down time
D. Focusing on personal goals rather than work tasks
B. Knowing how she works best
Managers and researchers have formalized their decisions into a statement of what the marketing research study will achieve, known as a
A. research problem.
B. relevant variable.
C. decision problem.
D. research objective.
d. research objective
Eduardo is in charge of finding money for his company and then making sure that money is managed correctly. What category of finance does Eduardo work in?
A. Insurance
B. Banking services
C. Securities and investments
D. Corporate finance
Jack is the tour-guide training manager at Fort Niagara, a landmark in the United States near the Canadian border. To train the tour guides effectively, Jack needs to
A. be enthusiastic and knowledgeable about the fort's history.
B. clearly communicate expectations and rules to the tourists.
C. plan entertaining activities for children and young adults.
D. exhibit an optimistic attitude when debating world events.
A. be enthusiastic and knowledgeable about the fort's history
Cameron supervises the transportation, storage, and handling of his company's products. Which type of business management and administration career does Cameron have?
A. Office management
B. Business analytics
C. Supply chain management
D. Human resources management
C. Supply chain management