Entrepreneurship
A role model manager is someone who
forgets about mistakes.
leads by example.
follows their own rules.
takes all the credit.
leads by example.
By searching the company's computer records, an employee obtained confidential information about a well-known client, which they discussed with a friend. Eventually, the information was leaked to the media, which embarrassed the client and the business. What action could the company have taken to prevent this unethical behavior?
Provide clients with information-tracking capabilities
Require the employee to submit their resignation
Install antivirus software to protect the computer network
Use computer passwords to limit access to certain data
Use computer passwords to limit access to certain data
Which of the following best represents a business with a narrow product mix:
It offers significant variation of its products.
It offers many product lines.
It offers few variations within the product line.
It offers a limited number of product lines.
It offers a limited number of product lines.
The primary responsibility of all financial-services providers is
improving the community's standard of living.
lobbying the government on behalf of the industry.
purchasing and selling securities.
growing and protecting their clients' wealth.
growing and protecting their clients' wealth.
Giving yourself a pat on the back and a “good job” when you know you've done well is an example of
pessimism.
positive self-talk.
thought stopping.
flexibility.
Positive self-talk
Why is it important for marketing research to be objective?
So that researchers can guide consumers' responses
So that the data gathered are not influenced by researchers' opinions
So that researchers can express their own opinions
So that the data gathered can be analyzed using statistical software
So that the data gathered are not influenced by researchers' opinions
What kind of utility is created when a customer purchases a new TV?
Place
Form
Time
Possession
Possession
Which of the following statements is true regarding the development of the hospitality industry:
Increased tourism activity has created a lower demand for hospitality services.
Political factors do not influence the need for hospitality services.
Transportation advancements increase the demand for hospitality services.
The hospitality industry has experienced little change in the past century.
Transportation advancements increase the demand for hospitality services.
If you are taking out a mortgage loan on a new home, which of the following is most likely to be used as collateral:
Cash in your savings account
Your car
The new home
Future paychecks
The new home
The preparation of income statements and balance sheets is usually the responsibility of the business's __________ department.
Marketing
Accounting
Purchasing
Human resources
Accounting
It is particularly challenging for companies to assess external business risks because such risks are
often the result of poor corporate governance.
primarily due to factors within the company itself.
generally unpredictable and out of the companies' control.
usually predictable and in the companies' control.
generally unpredictable and out of the companies' control.
Channels of distribution benefit consumers by
raising the quality of all consumer products.
making a variety of products available to them.
increasing profits for businesses.
lowering the prices of all consumer products.
making a variety of products available to them.
Jordan takes time to follow up with his clients on a regular basis and lets them know about new product releases and updates. He makes sure that he answers his clients' questions and resolves their problems quickly. Jordan is carrying out activities that relate to
business operations management.
customer relationship management.
human resource management.
product/service management.
customer relationship management.
If a company pays more in dividends than it receives in net income, the statement of changes in equity will show that retained earnings will be
the same as the previous period.
zero.
lower than the previous period.
higher than the previous period.
lower than the previous period.
When a producer changes from an expensive resource to one that is less expensive, this is an example of?
conserving a resource.
finding an alternative resource.
finding another source.
paying a higher price for a resource.
Finding an alternative resource
What type of ratio is used to measure the ability of a company to turn assets into cash?
Liquidity
Liability
Profitability
Activity
Liquidity
Telecam Cellular recently hired 100 individuals to hang out at Washington, D.C. tourist attractions and very conspicuously use the company's newest phone, the XZ240. This form of promotional campaign is often referred to as
stealth marketing.
product screening.
specialty media.
behavioral segmentation.
stealth marketing.
What is a disadvantage of entrepreneurship?
Personal satisfaction
Lower taxes
Fewer resources
Uncertain income
Uncertain income
Which of the following is the formula used to calculate retained earnings:
Operating cash flow − Capital expenditures + Net income (or loss)
Capital expenditures + Net income (or loss) − Net dividends
Beginning period retained earnings − Net income (or loss) + Net dividends
Beginning period retained earnings + Net income (or loss) − Net dividends
Beginning period retained earnings + Net income (or loss) − Net dividends
The set of computer programs that manages the hardware and software of a computer is the
operating system.
electronic resource.
digital connection.
transfer protocol.
Which of the following is an example of a customer engaging in habitual buying behavior:
Lynnette buys paper for her computer printer at the local office-supply store.
Mike goes to three car dealerships and test-drives different vehicles to determine the one he likes best.
Porter conducts online research to evaluate several brands of computers and decides to purchase a Dell laptop.
Gabriella tells her realtor that she wants to look at three-bedroom ranch homes on the northwest side of town.
Lynnette buys paper for her computer printer at the local office-supply store.
When Rebecca's research for her school project is complete, she's not quite sure what to do with her data. Her friend Allison suggests coding the data, and she decides to give it a try. Why should Rebecca use coding to organize her research findings?
It prevents data entry mistakes such as omissions or duplications.
It saves time by eliminating the need to check the data for flaws and errors.
It is the only method to interpret data in a meaningful way.
It turns large amounts of data into a form that is more easily understood.
It turns large amounts of data into a form that is more easily understood.
The local movie theater is experiencing a decline in business because a new zoo attraction is drawing record crowds. What type of competition is the theater experiencing?
Brand
Substitute
General
Direct
Substitute
If all individuals who own a business share unlimited liability for the business's losses, these individuals are part of a(n)
private corporation.
"C" corporation.
"S" corporation.
general partnership.
general partnership.
One reason why it is important for a business to correctly fill out information about credit terms and shipping instructions when ordering goods is because the purchase order is a
legal contract.
receiving document.
delivery form.
payment record.
Legal Contract