"Meat" the Press
Don’t "Side" Step Sales
Warning! Warning!
Did you know?
The Kitchen Sink
100
This branded meat label is equal to or better than National Brand Leader and value priced, providing your retail customer with increased gross margin.
What are Lipari Old Tyme Deli Meats
100
This number one selling salad can be used to top croissants, sandwiches and salads.
What is Pierce Chicken Salad
100
These vehicles can save 6-12% off a customer's order guide cost if utilized in-store.
What are the Flyers & Food show Allowances?
100
Often perceived as a roadblock, this is only part of the equation when selling. A positive attitude, honesty, follow through, conviction, passion and the ability to listen really add up to increased sales.
What is cost?
100
Many times these salads make up 50-60% of the salad case taking the space of additional variety that could add interest and increased sales.
What are core salads or potato, slaw and mac
200
Is it full, fresh, and clearly priced? Is it organized and easy to shop by brand? These are just a few questions you should ask while walking this case with your deli manager.
What is the meat case?
200
These types of salads are viewed as new or healthy alternatives and are increasing sales in the salad category.
What are ethnic and grains salads?
200
Offered by many manufacturers, these monies can lower the net cost of an advertised item (items are highlighted in the flyer with a diamond).
What is Ad Money?
200
Using these "_____" words will assist you in getting the sale. Sales, Gross Margin, Retail, New, Cost.
What is Power
200
The exclusive supplier for Manar, Lipari Premium, Copperwood, My Premier, Sokolow, Moe and Joes, and Yoder's.
Who is Lipari Foods
300
This meat brand holds 5 of the top 20 spots in Lipari's deli meat category.
What are Lipari Old Tyme Meats
300
High quality product, made in small batches and use of the freshest ingredients are just a few of the attributes of this brand that provide retail customers consistent restaurant quality selections.
What is Gourmet Boutique
300
This program comes complete with costing associate instructions and can be offered to loyal customers to increase party sales at retail.
What is the Party Tray Program?
300
(Retail-Cost)/ Retail = ____________
What is Gross Margin?
300
This Category Manager can assist you with any of your cheese or salad questions
Who is Joan May
400
This Polish imported ham is fat free, gluten free and exclusive to Lipari Foods. It easily cuts against Kraukus at a much lower price allowing customers to increase Gross Profit Dollars.
What is Sokolow Ham
400
This company provides fresh alternatives, trendy offerings and grain based items.
What is Summerfresh
400
These Lipari partners can handle presentations, merchandising assistance and customer programs.
Who are the brokers
400
This is the key to solution and conceptual selling and you may have answered several today.
What are questions
400
This piece will really help you sneak up on competition and blitz them before they score.
What is the Super Bowl flyer
500
Question: DAILY DOUBLE!
Who is "The Boss" "JL" "Jim" Lipari
500
Offered to customers who purchase from the competition this up-and-coming program can help you lock in the salad business
What is our Salad Bowl Program
500
These 3 items are our focus for 1st quarter.
What is Dietz and Watson, Sokolow and Sara Lee
500
This deli category makes up 42% of the total in-store deli sales and averages 45-60% gross margin.
What is the Meat Category?
500
This category manager can assist you with any of your meat or prepared food questions.
Who is Jimmy Lipari
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