What is the name of the airlines in this case study?
Delta Airlines
What type of business was delta originally?
Crop -dusting business
How much money did Delta lose due to the COVID-19 pandemic?
$12 billion
What is Delta's vision statement?
“To be the worlds most trusted airlines”
What was Delta Airline's company name before it became Delta?
Huff Daland Dusters
How many flights to China did Delta cancel at the start of the pandemic?
42
Where is Delta's current headquarters located?
Atlanta Georgia
How many CEO's have Delta airline's had before their most current?
Eight
What PR tactics did Delta use to get their messages across?
Press Releases, direct emails to customers, videos, and published articles to Delta Hub.
How many professionals work for Delta?
75,000
Where was Delta's first passenger flight flying to and from?
Dallas Texas to Jackson Mississippi
What was the goal of this case study?
To ensure the safety of Delta employees and customers.
Which airlines also implemented the mask mandate following Delta's messages?
Southwest, United, and American Airlines
Which row on the Delta flights are no longer being used due to the pandemic?
Middle Row
What is the consequence of not wearing your mask and following Delta's rules?
You can and will be put on the inability to fly with Delta list