Vocab
Demand Curves
Movements
Shifts
Elasticity
100
How much a consumer is willing to buy and able to spend on a good or service at all prices in a given time period. 

Demand 

100

How many people are in an individual demand curve?

1

100

The price changing causes a __________ on the demand curve. (movement or shift?)

Movement 

100

When demand increases, the demand curve shifts to the______

Right

100

What is the equation for total revenue?

Price (quantity demanded)

200

What is utility?

The usefulness of a good

200

What is a demand schedule?

A chart that shows points on the demand curve - shows quantities demanded at possible prices. 

200

When the price of a good goes up, consumers turn to other products to save money. 


This is an example of the:

Substitution Effect 
200

The price of cream cheese goes up at Dunkin Donuts. What is going to happen to the demand of bagels?  

Demand for bagels will go down 


200

What does it mean when demand is inelastic? 

The change in price causes a SMALL change in the quantity demanded

300

What is the Law of Demand? 

An increase in the price, a decrease in the quantity demanded

300

How do you find the market demand?

You add up all the quantities demanded in a market. 

300
The price of a good drops. Customers pay less, and have more income to spend. 


This is an example of the: 

Income Effect 

300

List the 5 shifters of demand. 

I-RENT

Income

Related Goods

Expectations

Number of Consumers

Tastes/Preferences

300

What does it mean to have elastic demand? 

The change in price causes a LARGE change in quantity demanded. 

400

What is Ceteris Paribus? 

Changing one thing only

In economics, price changes, everything else stays the same. 

400

True or false: the demand curve shows us exactly what will happen when prices go up and down. 

False - it shows us hypothetical prices 

400

What is an inferior good? 

Give an example

Inferior good: A good people buy less of when their income increases 

Ramen, taxi rides, etc. 

400

What is a complement? 


Give an example

Complement: something that completes or increases the usefulness of another good. 

EX: computers and software, donuts and coffee, spicy food and a drink 

400

When the elasticity is perfectly INELASTIC, what does the demand curve look like?

A straight, vertical line. 

500

What is Diminishing Marginal Utility?

The decrease in the utility of a good as you use/consume more of it


EX: eating pizza

500

Why does the demand curve slope downwards?

The Law of Demand and Diminishing Marginal utility

500

What is the difference between the Substitution Effect and the Substitution Shifter? 

The Substitution Effect deals with THE PRICE OF THE GOOD ITSELF. 


The Substitution Shifter deals with OUTSIDE FACTORS.

500

Give an example of the Income Shifter 

Income: What people are paid for their services


When people earn more, they are willing to spend more. 

500

When demand for a good is ELASTIC and the price goes up, what will happen to the total revenue? 

The total revenue will go DOWN. 


When a good is elastic, it typically means there are substitute easily available/people don't find that good necessary. 

Because of this, if the price goes up, people will stop buying it because there are other goods they can get. 

Therefore, the company selling the good will lose money, because people will buy less. 

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