SOCIAL
MEDIA
PRINCIPLES
PRACTICES
100

The global network of interconnected devices

Kaloka, the Internet!

100

A type of social media where users publish or exchange brief messages.

Kaloka, Micro-blogging!

100

The effect of a telecommunications network is proportional to the square of the numbers of connected users of the system.

Kaloka, Metcalfe's Law!

100

The first smartphone created by IBM.

Kaloka, Simon Personal Communicator (SPC)!

200
The union of the different components that characterize new media processes.

Kaloka, Convergence!

200

The first widely affordable camera.

Kaloka, George Eastman's Kodak!

200

It illustrates the development of online communities and social networks.

Kaloka, Sociality!

200

True or False. Profile creation can be considered a rite of initiation for social media use and the first step toward micro-publicity.

Kaloka, True!

300

True or False. The information generated by others and posted to a profile are influential and reliable bases for impression formation.

Kaloka, True!

300

______ has been found to contribute to attractiveness ratings and importantly relate to how these platforms are used for relationship initiation and maintenance.

Kaloka, Visual Information!

300

This refers to the text being positioned directly or indirectly into a generic category due to its title, even before the reader has received or read the work.

Kaloka, Architextuality!

300

Modify. It is harder to measure online comments than to track those offline statements activated by the original content.

Kaloka, It is easier to measure online comments than to track those offline statements activated by the original content!

400

This is a reporting tool used to track engagement metrics across multiple platforms using a single interface.

Kaloka, Social Media Dashboard!

400

The concept of privacy can be defined as the ________ derived from the romantic notion of only being able to be oneself, by oneself

Kaloka, demand of private space!

400

Modified True or False. Today’s intrusive world suggests that privacy is a right. (Campbell & Carlson, 2002).

Kaloka, False! Today’s intrusive world suggests that privacy is no more a right, but a commodity entangled in trade relations.

400

A social media type of participation where there are real-time interactions.

Kaloka, Synchronous!

500

This social media participation enables one-way interaction in which online participants do not instantly ‘talk back’ like email messages.

Kaloka, Asynchronous!

500

This is a moniker for generation X.

Kaloka, Digital Immigrants!

500

The difference between Web 2.0 and Web 1.0 in terms of its capability.

Kaloka, Web 1.0 is a read-only web and Web 2.0 has a two-way information flow!

500

This is  a form of conversation between citizens about the news that they value.

Kaloka, social media news sharing!

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