Mark vs. Ads
Does Marketing or Advertising have to do with making immediate sales?
Advertising
Another name for using an influencer/celebrity endorsement of a product is (Blank) Marketing
Affiliate
(Blank) Reading has to do with leaving a website to verify (check to make sure it's truthful and accurate)
Lateral
When a new item is first put out on the market, it is said to be in the (blank) phase
Introductory
What's 296 x 601
177,896
Between Marketing and Advertising, which has to do with long term relationship building with customers and building your brand?
Marketing
Making sure that your website will work on desktop, laptops, smartphones, tablets, etc. is called checking for (Blank)
Compatibility
Checking an author's professional background, education, published research, and experience are indicators of an author's (Blank)
Authority/Credibility
The phase in the product cycle in which the sales increase in amount and sales revenue increases
Growth
How many letters are there in this question?
36
Traditional or Digital Marketing: Using a newspaper ad?
Traditional
Having a relevant influencer vouch for you/your product makes you gain credibility, which rhetorical appeal has to do with establishing credibility?
Ethos
Using a partisan source means the publisher tends to have a political bias. The bias can be either (Blank)-Leaning or (Blank)-Leaning. An example would be the Daily Kos and the Daily Wire
Left-Leaning and Right-Leaning
Phase of the product cycle in which sales have maximized to their highest point
Maturity
According to Douglas Adams, what is the meaning of life, the universe, and everything?
42
Comparing one ad or elements of an ad compared to another is an example of (Blank)/(Blank) Testing?
A/B Testing
Some influencers charge based on how much more interactions their post gets, meaning the more likes and exposure the more one has to pay. Otherwise they charge a (Blank) rate which means they'll charge a specific amount of money no matter what.
Flat Rate
It's important to check your source's (Blank) date, because new information could have been found that would make the source invalid
Publication
Stage of the product cycle where sales begin to fall
Decline
How many days has it been since I've been called Unc?
1
When measuring success of a website, one must consider CTR. What does CTR stand for?
Click Through Rate
Ethos gives you more:
Reliability/Credibility/Trustworthiness
When a mistake is made with your publication, you should always (blank) to your mistake and (Blank) it to keep your credibility and positive relationship with your readers/subscribers/etc.
Admit, Correct
This phase of introduction, growth, maturity, and decline is called the:
Excluding today, how many more school days until Thanksgiving Break?
2