TOOLS
Folder where you upload editable files in Workfront.
WIP Folder
1990 civil rights law represented by the initials A, D, and A.
Americans with Disabilities Act
Submission process using Workfront.
Design Request
Design tool UX designers use to access CG-approved components and tokens.
Figma
Lines that form the square.
Aperture
Adobe tool used to search for images.
eDam
InDesign tool used to check if a file is ADA compliant.
MadeToTag
Location where WIP folders are created and accessed.
SharePoint
UX artifact that documents layout and functionality without final visual design.
Wireframe
Brand primary color set.
Sapphire
Page that shows CG team headshots.
Champ
Text that communicates the meaning of an image and graphic elements in digital content.
Alt text
Role responsible for reviewing the designer’s work to ensure ADA compliance during the marketing content cycle.
Copy editor
UX deliverable that defines the steps a user takes across an experience.
User Journey Map or User Flow
Brand secondary and accent color sets.
Turquoise, Raspberry, Cool grey
Family of generative AI models by Adobe for visual creation and design.
Adobe Firefly
Minimum size for shapes in data visualization charts for digital and print.
Digital 14px. Print 8pxMike Gitlin
Formal stage in the marketing content cycle after copy edits and writer comments are applied and signed off.
Circulation or Lit Review
UX technique that aligns business goals with user needs early in the process.
Discovery Workshops
Brand font.
Avenir Next
Digital platform used to create dynamic, embeddable charts and maps.
Datawrapper
Panel where top-to-bottom order determines the sequential reading order for accessibility in InDesign.
Article panel
Six to eight digit numeric code used to track products, funds, business groups, or channels in marketing content.
Lit code
UX role when collaborating with Product, Compliance, and Engineering.
User Advocate or Orchestrator
Centralized platform for Capital Group assets such as templates, brand guides, logos, brand voice, and iconography.
Bynder