Search
What tool is used for inputting Product Copy?
IMI or Model Database
What is the tool for authors to merchandise content on Transform sites?
Adobe Experience Manager (AEM)
What was identified as the #1 2x project?
What was the original name of the corporation now known as Foot Locker, Inc.
Woolworth
Prior to joining us at FL, name 2 companies that Shef has worked for in his career.
Office Depot, FICO, HSN, EA Sports...
How many 2x projects focus primarily on Search?
2
What is the most current version of AEM?
6.4
How many A/B tests did we run in 2017?
2
What major international city did Foot Locker just expand their store presence in?
Hong Kong
4
What can we do to ensure customers find a product if they use a non-approved nickname?
Add keywords to the model or sku.
Mission Control
This week, all DCT sites migrated to web recommendations with Adobe Target. What was the former vendor?
MyBuys (Evergage)
Where was the first power store in the US?
Detroit
What city does Shef currently call his hometown?
Wellington, FL
What is the name of the new Search vendor being implemented in 2019?
Lucidworks
What does CRUD stand for?
Create, Read, Update, Delete.
How many unique personalization tests will be run in 2018?
9
Within 100, how many FL Inc. retail stores are there worldwide?
3,276
What is the name of the book that taught Shef about Wildly Important Goals?
The 4 Disciplines of Execution
What is the difference between a cross reference and a redirect?
Redirects take an exact word or phrase and divert the customer to a predefined location. Cross References are words or phrases that are synonymous with each other.
The Controller, which every order on every site has to go through before it can be shipped, was created in what year?
1984
How many test ideas are in the Personalization and Optimization backlog? (Within 50)
300
Name all 5 C's
Convenience
Collections
Content
Connectivity
Community
We all know Shef likes puzzles. There has been one at his desk for over a month now. What is the picture on the puzzle?
Winter scene with 2 wolves
Bonus 500 points: the painting is called "Companions"